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Corporate Innovation CB Insights Identify disruptive threats and see emerging trends first

Corporate Innovation: Identifying disruptive threats and seeing emerging trends first

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Corporate InnovationC B I n s i g h t s

I d e n t i f y d i s r u p t i v e t h r e a t s a n d s e e e m e r g i n g t r e n d s f i r s t

2www.cbinsights.comwww.cbinsights.com 2

Backed by the National Science Foundation, CB Insights uses data science and machine learning to help our customers predict what’s next—their next customer, their next investment, the next market they should attack, or the next company they should acquire.

The world’s leading global corporations including the likes of Cisco, Salesforce, Castrol and Gartner as well as top tier VCs including, NEA, Upfront Ventures, RRE, and FirstMarkCapital rely on CB Insights to make decisions based on data, not decibels.

In God we trust, all others must bring dataA unique combination of data science and machine learning to help you make data-driven decisions

”A detailed discussion of data collection and how the company parses them is written by CB Insights’ data scientists; it convincingly tells the story of scalability and accuracy for what they call “The Cruncher.”

From “Predictive Analytics And Novel Visualization Draw Customers To 'Must Have' Data” published April 8, 2015

3www.cbinsights.comwww.cbinsights.com 3

See what other customers have to say at http://www.cbinsights.com/customer-love

“Designed by a VC insider who truly knows the space and understands end-user needs.”

Greg BaeInvestments & Biz DevComcast Ventures

Jack LeeneyPortfolio ManagerTelefonica Ventures

“We're using CB Insights at Salesforce Ventures to analyze industry trends that are relevant to our strategy. It's helped improve our efficiency.”

Matt GarrattSr. Director, Corporate DevelopmentSalesforce Ventures

“CB Insights provides our team with a holistic and thematic approach that really captures market activity….we've found CBI to have the best access for the most accurate market view.”

“We have been looking for a tool that could give us the ability to track, research and identify investment opportunities. CB Insights provides this simply and in a simple, easy to use interface. The depth of information that we get is exactly what we need. Great product.”

Jonathan TudorVentures DirectorCastrol innoVentures

“CB Insights perfectly illustrates what I expect today from such online services to stay tuned to our fast-changing Tech Landscape. Accurate and up-to-date data mash-ups, intuitive UIs, smart data visualization capabilities and direct API access… all packaged together with straightforward pricing.”

Simon MencarelliSenior Manager, Strategic PlanningDassault Systems

“CB Insights' intuitive user interface, analytical capabilities, and detailed investment information create a very powerful tool for our team's research needs.”

Nate D’AnnaCorporate DevelopmentCisco

A few of our happy customersThe most publicly reference-able customers of anyone in the industry

4www.cbinsights.comwww.cbinsights.com 4

Data• Comprehensive - 150,000+ sources tracked • Scalable – Tech-driven machine learning engine• Real-time – Data comes in real-time• Proprietary – 25% of data via exclusive relationships with

investors & service providers• See this article for a full write-up on data-collection technology

Reporting & Visualization• Heatmaps to see where markets are going• Business Social Graph to map industry players• Industry Analytics to quickly see industry trends

Monitoring & Analysis• Automated alerts on industries and key players• Non-financial signals of company momentum

Predictive Analytics• Algorithms to uncover the hottest sectors• Predictive intel on breakout companies

Business Value

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tyWhat sets CB Insights apart?More than data. Insights and answers.

5www.cbinsights.com5

“According to CB Insights…”From the NY Times to Bloomberg, CB Insights data is used by hundreds of leading media outlets every week

“CB Insights put out an intriguing infographic in which they analyzed the most capital efficient unicorns. That is, the startups with the highest ratio of investment to current estimated valuation.”

See our latest media mentions

http://www.cbinsights.com/press

“London & Partners, working with data from CB Insights, says that money-transfer startup WorldRemit raised the most of any other company in Q1, a $100 million round in February”

“The stakes for both exchanges are high. According to the research firm CB Insights, about 588 privately backed companies have valuations of more than $100 million, meaning that they are potential candidates for going public sometime in the next several years.”

“Last year, more than $100 million flowed into U.S. drone start-ups, according to CB Insights, double 2013 levels.”

“About 33 Dallas-based tech companies have been acquired since 2012, including the enterprise cloud company SoftLayer, which was bought by IBM in 2013 for $2 billion, according to data from CB Insights. ”

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• Analyze and predict industry trends and health

• Visualize the competitive dynamics of a company or sector

• Stalk the financing activity of “smart money” investors and key competitors to see where industries are going

• Monitor disruptive companies and emerging threats

• Uncover breakout companies and understand their strategy, business model, people, and technology

• Find and network with industry leaders

How corporate strategy teams use usSpend less time gathering data and more time analyzing it and making decisions

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Uncover emerging trends firstAsk industry level questions, monitor trends, visualize answers, and drill down into more granular data in seconds

I want to…

…improve opportunistic positioning by identifying growth & momentum within sub-industries

…track the evolution of an industry by examining funding patterns over time

…understand who the most active players are in an industry

“Industry Analytics allow you to see macro-trends at the sector level,

providing a top-down look on what is happening in a given space.”

Greg BaeComcast VenturesInvestments & Business Development

8www.cbinsights.com8

Visualize competitive dynamicsMap industry ecosystems to obtain a comprehensive view of emerging companies and their competitive landscapes

I want to…

…analyze an industry ecosystem and identify key companies, investors and acquirers

…monitor the acquisition activity of the most active investors in my sector

…understand the strategy of my competitors by analyzing their investment and acquisition activity

“Since a picture is worth a thousand words…CBI is able to apply the data into

intuitive visualizations that helps us tremendously with analysis. It’s a

powerful product!”

Mike CollettPromus VenturesManaging Partner

9www.cbinsights.com9

Follow the smart money Monitor investor strategies and their flow of dollars to reveal emerging trends and build relevant relationships

I want to…

…see where the world is going by analyzing the industries and the types of companies certain smart investors are focused on

…analyze the relationships of competitive peers and smart investors to see where their deal activity is coming from

“CBI's data on investors and their syndicates shows us which angels, micro VCs and larger venture funds to focus on

for our own network of relationships.”

Satya PatelHomebrewGeneral Partner

10www.cbinsights.com10

Stalk industries and competitors Monitor investor and competitor strategies and the flow of dollars in order to uncover key trends and emerging threats

I want to…

…get alerts when my competitors acquire or invest in a company

…uncover recently funded startups in my space to identify potential disruptors

…easily track emerging industries to see the types of companies that are being funded or getting acquired

“Having data feeds delivered to our inboxes on a daily basis saves us a ton of

time and uncovers transactions we wouldn’t have otherwise known about.”

Andrew MontgomeryMESAVice President

11www.cbinsights.com11

Access deep private company dataMonitor everything happening inside of a private company from one centralized location

I want to…

…access performance metrics, valuation data, and info on technology, people, and financing history on a company to simplify initial due diligence

…follow the latest news to stay on top of emerging threats

…automate notices for lists of key strategic companies

“CB Insights is the first place we look for data on prospect companies – including

their investors, competitors, teams, market trends, etc. CBI saves us so much

time in efficiently conducting initial diligence and often has data we can’t find

elsewhere..”

Dave KirkpatrickSJF VenturesManaging Director

12www.cbinsights.com12

I want to…

…ID potential disruptors and monitor their growth

…identify unknown companies operating in emerging sectors of interest

…quickly build a curated list of relevant companies for customized analytics

Discover disruptive companies early in their life-cycleLeverage algorithms to scan the competitive landscape and proactively identify emerging competitive threats

“CB Insights has been a great addition to our toolkit. It’s stupid easy to use and

helps us identify private companies who are hot and flying under the radar.”

Ray CarrollMarketoDirector

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Track and understand breakout companies Uncover private companies with standout performance and analyze the strategies behind their success

I want to…

…benchmark social signals against key competitors and uncover sources of outperformance

…understand a company’s growth trajectory using hiring data

…parse a company’s tech stack

“Provides us with the extra insight we need to find up and coming companies

and sectors to invest in.”

JW RayBacklog CapitalFounder & Managing Partner

14www.cbinsights.com14

I want to…

…ID key industry players I should get to know

…network with board members and C-level execs that have expertise in my industry

…find a warm introduction to a key contact (and time the approach based on relevant news)

Find the right peopleID the key industry players and board members you should know

“CBI is a great tool for finding detailed investment information about a wide range of companies and market dynamics. Their easy

to use interface, data visualization and analytical capabilities…provides accurate and

comprehensive data.”

Bob GhoorahColumbus Nova Technology PartnersManaging Partner

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For questions / To schedule a demo

Email [email protected]

or

Call +1 (212) 292-3148

Questions?Beyond a great product, we are recognized for our customer service. Don’t hesitate to be in touch.

“In addition to their data and user interface, you get customer support within minutes for every question and custom data requests from the people who are building the product and who know what they are talking about.”

–Kevin Diestel

“A clean and easy to use interface and a super responsive customer support team makes CB Insights the best option for Comcast Ventures’ research needs.”

–Greg Bae

“The CBI team takes our feedback seriously and they have continued to refine the product; it is great to see someone innovating in the venture capital data space.”

-Will Porteous

“The intuitive user interface and robust set of features have made it a go-to resource for our team, and the customer support is second to none!!”

-Kate Barrett