Competitor analysis of three e-commerce portals dealing in baby care products

E-Busines

s

Class Assignment 1

Players Selected

Class Assignment 1

Attractivenessinteract

iveAwareness

FAQ’sPrivacy PolicyColor

Schemes

User-Friendlines

s

Content Design

Advertisement

Real time product

experience

Payment Options

(Security)

PARAMETERSFor

Analysis

Class Assignment 1

Points TallyFeature Mother Care First Cry Babyoye

Attractiveness 5 4.5 4

Interactive 5 5 4.5

Awareness 4.5 5 4.5

FAQ’s 4 5 3

Privacy Policy 4 5 4

Color Schemes 4.5 4.5 4.5

User frendliness 4.5 4.5 4.5

Content Design 3.5 5 3

Advertisements 4 5 3

Real Product Experience

4 5 2

Payment Options(Security)

4.5 5 4

Class Assignment 1

Class Assignment 1

Justifications

Advertisement friendlyGood color schemes

24*7 customer supportFree shipment with no

restrictionsLatest collection

Wide range of products

Class Assignment 1

By : Ayush MohanAakanksha SinghSmrity KiranAnnunay MishraNidhi SrivastavaSitaram Khatri