Building Your Personal and Entrepreneurial Brand Using Social Media

HBA Webinar: Tuesday, January 27, 2015, 12 pm EST

Link: http://bit.ly/1wTui7J

Today’s working culture demands a level of productivity and technology savvy that is ushering in a whole new era of innovation, multi-tasking, and success. Today’s employee or entrepreneur needs to leverage social media to create an authentic and helpful online presence that gets noticed, remembered and followed.

Your online brand, your social media presence, your digital avatar, can help drive your personal brand as an entrepreneur or as an employee. Understanding the role of social media and technology is paramount to your success!

Crafting a digital footprint via social media can create opportunities for better networking and collaboration and provide chances to find and cultivate mentorship. Creating and nurturing your brand can help you add to business success via thought leadership.

Learn how to use social media to create and maintain a digital avatar, which continuously promotes your brand in real time and online. A great digital footprint transcends cultural barriers, displays effective emotional branding, gains attention and adds value.

About Our Speaker, Penina Rybak MA/CCC-SLP, CEO Socially Speaking LLC:

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Penina Rybak is a purpose driven, creative educator and thought leader who believes that we are all leaders in the making and agents of change. This is why she launched her company Socially Speaking LLC in 2010, her Socially Speaking™ iPad App in 2012, and wrote her business book in 2014, "The NICE Reboot: A Guide to Becoming a Better Female Entrepreneur". Penina gives people the gift of time. Her practical and philosophical toolbox provides different people different ways to harness time, to better balance humanity and technology. Penina is a dynamic, insightful, humorous, entertaining speaker and writer, who takes abstract ideas and makes them concrete. She connects the "dots" between productivity vs. being busy, and between education and entrepreneurship, using an eclectic, sometimes non-linear, but always collaborative approach. Penina is a pioneer in personal growth and professional development for the iEra. Learn more about her work at her websites: www.sociallyspeakingLLC.com & www.niceinitiative.com, and on Twitter: @PopGoesPenina.