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Branded Web Applications A more interesting web experience

Branded Web Experiences

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Short Pecha Kucha style presentation on Branded Web Experiences and Applications presented at the Cape Town Pecha Kucha evening held at Assembly.

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Page 1: Branded Web Experiences

Branded Web Applications

A more interesting web experience

Page 2: Branded Web Experiences

The premise

Ads are boring

Page 3: Branded Web Experiences

We treat web the same as print

When it’s actually quite different.

Page 4: Branded Web Experiences

We’ve got a good legacy

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It’s what we know

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Maybe we should do something different

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Because, who actually clicks on those ads?

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Let’s think of the web as something different

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What about some utility?

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But this isn’t that new either

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Hang on! We’ve done this before!

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It’s already happening

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We’ve learnt that:

Experiences Stick Banners don’t

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Closer to home

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Adobe Layer Tennis

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We’re just getting started

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Petrol Consumption

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Bank Analytics

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Thanks

Uno de Waal

www.unodewaal.com

www.popsickle.net

083 657 25 25

[email protected]