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VIENNA 2015 NEW YORK 2016 LONDON 2017
Welcome to Digital Advice Live! 2017
Constantly reinvent themselves
The fittest organizations
The fittest organizationsIdentify and remove customer pain points
Deliver Value!
The fittest organizations
Old differentiators are losing edge
PriceProductLocation
New Point of Differentiation:
Convenience
Stop thinking in sessions and transactions and start thinking in customer life time
Stop trying to be better and start working on being different
Stop pushing products and start offering solutions
The new competitive battleground
Becoming a customer’s trusted advisor
Help customerschoose and save time
Product Advice
Help them fulfill their goals by providing knowledge and tips
Content & Bundle Advice
Help them resolve issues quickly –on their own
Self-support and Guided Troubleshooting
Personalize the experience
CRM Integration
Touchpoints
Kiosks and Touchscreens
MobileWeb
Call Center
Wherever, Whenever andHowever they want
Social Media: AdviceBot
Wherever, Whenever andHowever they want
Voice-enabled Assistants
Wherever, Whenever andHowever they want
Digital Advice via Voice-Enabled Assistants
Demo
Enjoy the day!