Business Development

“Gyaan”

August Local Congress 2012

We know exchange, but…

do you exchange support?

Contents

Introduction

Role of BD-ER, what`s your understanding ?

Job Role (specific)

Synergy

Things to know

Few terms

How you can go about it

Introduction

Vision Statement:

“To redefine processes & create associations for AIESEC

Hyderabad with the external world for a sustainable future”

Mission Statement:

“Fund raising through multi dimensional ventures by ensuring

stakeholders satisfaction with the aim of financial sustainability for

external initiatives, thereby achieving the targets of the year – 14

Lakh”

Role of BD-ERwhat we can do for you

• making the LC financially sustainable in its local environment

• striking long term partnerships

• innovating with Multi Dimensional Ventures

• creating avenues for revenue for the LC

• executing externally relevant events for AIESEC

Role of BD-ERwhat we can do for you

• connecting AIESEC with the best possible personalities in the

external world

• value additions to our products

• product re packaging

• maintaining excellent CRM with all stakeholders

• creating exchange opportunities for all AIESEC Programs

(GCDP/GIP etc)

Job Role • Fund Raising

• Event Based Sponsorship

• General Sponsorships

• Partnership Development

• CRM Processes

• In kind benefits

• Market Research

• Appointments

• Innovations

• Increasing Product Value

Job Role • Synergy Meets

• Standard ER Operating Procedures (Cold call,Appt fixing, CRM,

Documentation,etc

• Attending External Forums

• Attending External Events as an Organizer

• Presentation & Facilitation Skills

• Strategic thought

• Adaptable Sales

• Networking

• Logistical Management

• Implementation of ER Products

• Media Relations (in synergy with C)

Synergy-how you can relate to BD

• Corporate Sector – clientele being the first to buy products

• Development Sector – expanding clientele, showcasing impact

• Education Sector – MDPs, venues

• Student Sector – travel partners

• Marketing Sector – all in-kind partnerships, newsletter

• Expansions – network

Things to know

• Board of Advisers

• Talent Support Group

• Corporate Support Group

• Popular Alumni

Few terms

• MDP

• CSG

• TSG

• ASG

• BoA

• NEP

• NCEP

• NBoA

• MoU

• MoA

• KPI

• CSF

How you can go about it

• Sales Pitch (multi product pitch)

• Sales Kit

• Selling AIESEC as a brand

• Knowing AIESEC Facts

• Showcasing impact

• At least 3 ER based appointments per week – the biggest

learning!

Result

“Immense contribution to the LC”

And guess what ?

its easy !!!

If each one of you gets one client,

Imagine the number of stakeholders AIESEC

would have!

After all, all of you are..

AIESEC`ERs !

Please do get in touch with us for any

clarifications/queries.

Hope it helped !

Thank You

Much Love, Young Money