Millum and Ferguson

Trevor MillumMarjorie Ferguson

When researching into facial expressions I cam across I came across two individuals who identified different style I could have my model so

WHO IS MILLUM AND FERGUSON?

Trevor Millum identified when conducting a study into women's magazines, the male facial expressions.

• Carefree• Practical • Seductive• Comic• catalogue

WHO IS TREVOR MILLUM?

CAREFREE

• Often smiling or grinning • Active• Vibrant

Usually linked to sports as it gives and active and healthy look

PRACTICAL

• Concentrating• Mouth closed• Sometimes a slight frown• Engaged on the business at

hand

This will include a model who seems to be concentrating on something, so their eyes will be focused whilst their mouth will be closed.

SEDUCTIVE

• Eyes less wide• Less reserved but still self-

sufficient and confident • Slight smile

When a model is posing in the seductive look they should have their eyes slightly closed, the expressions will be small, but will still show through, the will also aim to look confident.

COMIC

• Deliberately ridiculous • Exaggerated• Pulling faces for the benefit of

the viewer

CATALOGUE• Natural look • Artificial • No personality• Eyes most likely open wide and

smile but remains vacant• Wax like

Will make the model have their eyes open, with a big smile as if they are not stupid but rather dumb.

Marjorie Ferguson studied the types of facial expressions of women in cover photos. She identified these four types

• Chocolate box• Invitational• Super-smiler• Romantic or sexual

WHO IS MARJORIE FERGUSON?

CHOCOLATE BOX• Half or full smile• Lips together or slightly parted• Teeth barely visible• Full or three quarter fact to camera

INVITATIONAL • Emphasis on the eyes• Mouth shut or with only a hint of smile• Head to one side or looking back on the

camera

SUPER-SMILER

• Full face• Wide open toothy smile• Head thrust forward or chin thrown back• Hair often wind blown

ROMANTIC OR SEXUAL

• Male and female (couples)• Overly sensual or sexual