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Video: http://tcbaltics.com/video/introduction-andreas-ehn
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Starting companies:Looking back and to the
futureAndreas Ehn <ehn@wrapp.com>
@ehnTech Chill Baltics | Riga, Latvia | February 12, 2013
Overarching trends that vastly simplify starting a company• 1999, 2006, 2011, 2015
• The central theme is that commonalities are identified and factored out
• ab+ac = a(b+c)
• Same thing with code
• And services, and infrastructure
• Commoditization
1999
2006
2011
2011
2015
• Platforms getting more sophisticated, rising through the abstraction layers
• What other pieces of infrastructure that we build ourselves now will move to the platforms?
Examples
• Login and user management
• CRM, retention, notifications
• Social channels
• Other growth mechanics
• Deployment and operations
Thank you!Andreas Ehn <ehn@wrapp.com>
@ehnCheck out www.wrapp.com or get the app!
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