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----------General Eric Shinseki 1
“ If you don’t like change you’re going to like irrelevance even less.”
Brought to you by :
The Persono Group
ABOU
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CON
TACT
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Approximately 1 in every 13 people on earthHalf of them are logged in on any given day
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77% 56%
58% 100
64
% of consumers who say they are more
likely to recommend a brand after liking a brand on Facebook
Number in millions of active Twitter
users
Number in millions of LinkedIn users in
North America, Alone
% who say they like a brand because
they are a customer
% of Consumers who say they interact with Brands on
There are over 800 Million Facebook Users More than 200 million were added in 2011 alone.
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Why is it important?Going where the candidates are is vital to new recruiting
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Having no plan is a plan to failDo you have a Social Media Strategy
92% 65%89%Of companies used social media for recruiting in 2011
Hiring managers who intend to use Social media in 2012
Companies that have succesfully hired via Social Media
86% Use linkedIn
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Percentage of Hiring managers using Social Media
66%
(500 million active Users)
(175 million Users)
(100 million Users)
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Saying nothing says a lot 4
84%
57%
Facebook users who have liked a brand and have 100+ friends
Facebook users who have liked a brand and are active daily
Facebook users who have liked a brand and shared a link or video
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Take control of the conversationPeople are going to talk about you
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SOCIAL MEDIA-----------------------------------------------------------------------------------
Why Not?
(490 million Users)
(35 million Users)
FacebookTwitterLinkedinYoutubeGoogle+
It’s not just about being where the audience is. It’s about giving the audience a reason to interact with you and to care about what you have to say. What are you telling your audience through Social Media?
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What percentage of those were talking to you?
Twitter Facebook LinkedIn
This is not a passing fad
Digital marketing is here to stay
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Million people used Social Media to find a job in 2011
144 As of July 2011 35% of all American adults owned a smart phone. 87% of those smart phone users access email, social networks and surf the internet on their phone. Your message can be accessed anytime, anywhere.
63% of community managers spend 30+ hours per week on their community
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Hours per week spent on community management
Are you committing the time needed for success?
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50+ hours/wk31-40 hours/wk21-30 hours/wk
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Social Media & Recruiting---------------------------------
Are you recruiting through social media?
LinkedIn is one of the largest professional databases available for private use.
LinkedInFacebookTwitter
Average number of connections per recruiter on LinkedIn
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Have 1000+ connections on
Of recruiters
have 100 or
fewer followers
Of recruiters
Have 50 or Fewer
Facebook friends
28%
75%
21%616
By the numbers5 Key figures to remember.
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89%
55%
79%65%
86%
Companies will use Social Media for recruiting in 2012
Of employers look for their candidates to have more employer friendly profiles
Recruiters who review employee job information online
Companies that have succesfully hired a candidate through Social Media
Companies who plan to increase their Social Media budget this year
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SourcesThe great minds that give us this good stuff!
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SOURCES
Mashable.comWsj.comBullhornreach.comAlltwitter.comLinkedin.comFacebook.comTwitter.comJobvite.com
About usThe Full Monty
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------The PersonoGroup www.thepersonogroup.com
In today’s business world the game is changing every day. Luckily for you, our team is willing and able to do the heavy lifting. It takes a different breed to constantly be researching, testing, reading, testing, researching, testing (did we mention that already?) and monitoring what is the best, most effective methods for expanding your footprint in the online world. The good news is we are that different breed!
Let’s face reality. You don’t have the time to sit in front of your computer and make sure your online presence is operating at its optimum. We understand that your concern is making sure the next sale is closed and the money is safely deposited in the bank and that the next client through your door becomes a life long customer!
Ready, Set, Go!Don’t let social media pass you by!
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In today’s business world the game is changing every day. Luckily for you, our team is willing and able to do the heavy lifting for you.
Email: info@personogroup.com
P.O. Box 211884 Chula Vista, CA 91921
Mobile: 202-615-3700
https://plus.google.com/100781423651523786024
Facebook.com/personogroup
Twitter.com/persono_group
http://www.linkedin.com/the-persono-group
CONTACT US ON THE WEB
------PersonoGroup www.thepersonogroup.com
Phone: 202-615-3700Email: info@personogroup.comwww.thepersonogroup.com 12
THANK YOU !
www.ThePersonoGroup.com
FOR YOUR ATTENTION
ThePersono Group------
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