Talent Talk Webinar Recruiting 2.0 Social Media And Recruiting

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    20-Sep-2014

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How can you use "Social Media" to attract, engage and hire top-quality talent for your company? In this edition of TalentTalk we explore some of the most popular social media outlets and how they can be used to impact your recruiting strategy.

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<ul><li><p>Ask QuestionsEnter QuestionPress Send</p></li><li><p>Ask QuestionsSlides Availabledfreeman@sonicrecruit.comRecorded Webinarwww.sonicrecruit.com/company/events.htm</p><p>(Youll get an email with this information. Check your spam filters)</p></li><li><p>Recruiting 2.0 Social Media and RecruitingWhich resources are available and which are most effectiveHow industry leaders are tapping into new technologies How to track the results of your grass roots campaign</p></li><li><p>Recruiting 2.0 Social Media and RecruitingWhy use social media as part of your recruiting strategy?Helps build your employment brandAllows you to engage applicants that would otherwise be unavailablePotential cost savings vs. traditional recruitment mediaQuality of hire vs. quantity of applicantsUse of social media on the rise for most demographics</p></li><li><p>Recruiting 2.0 Social Media and RecruitingStatistics by Accenture</p></li><li><p>Recruiting 2.0 Social Media and RecruitingTwitter is the fastest growing social media site. It has already surpassed 7.1 unique visitors since this survey</p></li><li><p>Recruiting 2.0 Social Media and Recruiting</p></li><li><p>Recruiting 2.0 Social Media and RecruitingWhich resources are available and which are most effectiveHow industry leaders are tapping into new technologies How to track the results of your grass roots campaign</p></li><li><p>Recruiting 2.0 Social Media and Recruiting</p></li><li><p>Recruiting 2.0 Social Media and Recruiting</p></li><li><p>Recruiting 2.0 Social Media and Recruiting</p></li><li><p>Recruiting 2.0 Social Media and RecruitingWhy YouTube? (www.youtube.com)Multiple uses for embedded videoCareer SiteFacebook/Myspace PagesJob AdsIncredible amount of traffic80MM unique visitors monthly</p></li><li><p>Recruiting 2.0 Social Media and Recruiting</p></li><li><p>Recruiting 2.0 Social Media and RecruitingFacebook (www.facebook.com)Quickly becoming the #1 social media siteLarge number of apps dedicated to jobsRelationship with CareerBuilder provides additional opportunity to tap the communityEasy to manage advertising campaigns Easy to update: more updates = more interaction with your target audience (TweetDeck)</p></li><li><p>Recruiting 2.0 Social Media and Recruiting</p></li><li><p>Recruiting 2.0 Social Media and Recruiting</p></li><li><p>Recruiting 2.0 Social Media and RecruitingTwitter (www.twitter.com)Fastest growing social media site the Obama factorInformation moves very quickly across masses of peopleEasy to update: more updates = more interaction with your target audience (TweetDeck)</p></li><li><p>Recruiting 2.0 Social Media and Recruiting</p></li><li><p>Recruiting 2.0 Social Media and Recruiting</p></li><li><p>Recruiting 2.0 Social Media and Recruiting</p></li><li><p>Recruiting 2.0 Social Media and Recruiting</p></li><li><p>Recruiting 2.0 Social Media and Recruiting</p></li><li><p>Recruiting 2.0 Social Media and Recruiting</p></li><li><p>Recruiting 2.0 Social Media and Recruiting</p></li><li><p>Recruiting 2.0 Social Media and Recruiting</p></li><li><p>Recruiting 2.0 Social Media and Recruitingwww.tweetdeck.com</p></li><li><p>Recruiting 2.0 Social Media and RecruitingBuilding a successful social media campaign Identify your target audienceChoose the correct social media outlets based on your audience and hiring needsCreate a branded company profile recruitment brand</p></li><li><p>Recruiting 2.0 Social Media and RecruitingBuilding a successful social media campaign Build your community Start by inviting employees to your networkInvite applicants from database Encourage new visitors to your site to join</p></li><li><p>Recruiting 2.0 Social Media and RecruitingBuilding a successful social media campaign Identify and assign a resource(s) to manage your initiativesImportant to interact with the communityKeep pages up-to-date and freshProvide interesting, real updates/postsKeep the camera rolling (official photographer)</p></li><li><p>Recruiting 2.0 Social Media and RecruitingBuilding a successful social media campaign Make sure URLs in postings are traceableSource specific URL from your ATSUnderstand search functionality and make posts search friendly http://search.twitter.com/operatorsTie into your ATS when possible</p></li><li><p>Recruiting 2.0 Social Media and Recruiting</p></li><li><p>Recruiting 2.0 Social Media and RecruitingBuilding a successful social media campaign Use an application to help you manage your social media initiative TweetDeckFacebook app for TwitterMany others, ask around</p></li><li><p>Recruiting 2.0 Social Media and RecruitingBuilding a successful social media campaign Dont expect immediate results!A few hours to setup Seconds to make a postLonger to build relationships be patient</p></li><li><p>Recruiting 2.0 Social Media and RecruitingBuilding a successful social media campaign Track your resultsNumber of friends, followers, etcNumber of applicants per sourceNumber of hires per sourceCustom URLs to track sourceGoogle Analytics</p></li><li><p>Recruiting 2.0 Social Media and RecruitingBuilding a successful social media campaign Google Analytics (www.google.com/analytics)Free ServiceEasy to embed on your siteAllows you to monitor traffic Additional benefits to the recruiting process</p></li><li><p>Recruiting 2.0 Social Media and Recruiting</p></li><li><p>Recruiting 2.0 Social Media and RecruitingWhich resources are available and which are most effectiveHow industry leaders are tapping into new technologies How to track the results of your grass roots campaign</p></li><li><p>Cytivas Free Webinar series Communicating Your Employment BrandCareer Center 101Rethinking Your Recruiting Metrics for a Down EconomyTips and Tricks for Effective E-RecruitingTalent Acquisition Systems: Building a Strong Business CaseVisit: www.sonicperform.com/company/events.htm</p></li><li><p>Win A Kindle At SHRM in New Orleans Booth 2121Follow UsTwitter : https://twitter.com/CytivaFacebook: http://tinyurl.com/kt4qut</p></li><li><p>Recruiting 2.0 Social Media and RecruitingCytiva Software Inc. offers a wide variety of products and services to help you get the most out of your recruiting efforts. Talent Acquisition SystemCustom career sitesEmployee referral managementCareer agentsAd posting and tracking Manager self-serviceContact management/Outlook integrationEEO/OFCCP complianceVendor Management ModuleOnboarding ModuleHourly Recruiting SystemConsultingSonicPerform Performance Management SystemTo learn more contact: David FreemanTalent Management Solutions Consultant877-775-0888www.sonicrecruit.com</p><p>*****************************************</p></li></ul>