Lean Startup Sydney - Lean Startup Corporate Lessons Learned

Lean Startup Sydney

Lean Startup Sydney Humphrey Laubscher

@HumphreyPL

Tomás Kutaj

@tomaskutaj

Mission

Connecting people

passionate about Lean

Startup Methodologies.

Meeting Format

• Lean Startup Intro

• Corporate Lean Startup Lessons

• Startup Lessons with Art

Leyzerovich

• Startup Pitch’s (2min)

• Meet and Greet Drinks!

Lean Startup Origins Steven Blank steveblank.com

Eric Reis StartupLessonsLearned.com

Ash Maurya ashmaurya.com

Customer Development

Meets Agile Development

New Product Lifecycle

Problem / Solution Fit

Product / Market Fit

Scale

Do I have Problem worth

Solving?

Have a built something

people want?

Can I repeat the processes

profitably?

Validated Learning Growth

Pivots Optimizations

Lean Startup Canvas

Validate Problem / Solution

Fit

Product Market Fit

Scale

Start with what Matters!

Tackle Riskiest Part

Listen Your Customers

Listening

Corporate Problems

• Executive Strategic Goals

• Financial Performance and Budgeting

• Existing Business Units / Managers

• Existing Revenue Streams (99.9%/0.1% Rule)

• Existing Infrastructure Solutions

– Payments, Support, Development (Outsource), Marketing, Legal, Branding, Sales

• Time!

Startup Benefits

A Little Startup Tale

Art Leyzerovich

au.linkedin.com/in/leyzerovich

July 1, 2014

Development

Concept Requirements UI Design MVP Developer Platform

Team

Commitment

Go To Market

Target

Segments FAQs, T&Cs Great UX

(Unique)

Value

Proposition

Friends and

Family

Seed

Users/Data

Marketing

Operations

Cheap

Platform

Facebook

Support

Chanel

Issue/Bug

Tracking

Maintenance

Console

Developer on

Retainer

Reporting and

Analytics

Evangelism

Startup Pitch’s

No Beer until someone

Pitches!

Time to Socialise!