(Graham Brown mobileYouth) Mobile Shift

World BankThe Mobile Shift

All data sourced from mobileYouth

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HowiePhoon

By 2012 the number of

mobile owning youth (under 30) in China

will surpass the entire population of the US

TRUE or FALSE?

FALSE

It will happen in 2011

#3 Today is aGood day

Globally, the number of handsets owned by youth

outnumber the number of cars by 2:1

True or False?

FALSE: They outnumber cars by 3:1

1.2 billion vs 0.45 bn

#4 Flickr365

If mobile youth were their own country they'd be where in the global rankings

in terms of population?

ANSWER: #2, just behind China

By 2010, they'll be #1

KarnaPhuli

By 2012, 1 in 5 of them will be living

in IndiaTRUE or FALSE?

TRUE

Maistora

By 2012, there will be over 400 million mobile owners

younger than what age?

ANSWER: Younger than 16

#7 MaxHullet

By the time you finished this quizz2000 youth will have bought their

first handsetTRUE or FALSE?

TRUE

Assuming it took you 10 minutes

Youth today spend more on mobile than the

entire recorded music industry's global revenuesTRUE of FALSE?

Conrad

TRUE

They spend 10 times more

World Bank

Globally, youth spend $800m a day on mobile - TRUE of FALSE?

TRUE

or $10,000 a second

or $200,000 in the time it took to read

this slide

Chango

By 2010, there will be more mobile owning youth than people of all ages on the internet?

TRUE of FALSE?

FALSE

1.4 billionvs

1.5 billion

nearly...

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