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Tips and techniques for professionals and college students who want to develop their online brand, voice, and persona. Includes five ways to create a powerful LinkedIn profile.
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Secrets to Building Your Personal Brand
Online
www.getinfrontcommunications.com
Susan Young & Get In Front Communications
Presents
You are the product and brand. You are the message.
ID Best Channels to Target
Who are you trying to reach? Where do they hang out online?
Social Media Gives Us Unprecedented Accessto Decision Makers
Build Relationships
.
read what they read.speak their language.know their interests.
be kind. be connected. be unafraid.
your brand:
distinctiverelevantmemorable energeticconsistent
downplay lack of experience; focus on your potential
forget titles; focus on results you’ve achieved
forsake the problems; focus on being the solution
avoid confusion; focus on clear, concise, and compelling
Susan YoungCEO
www.getinfrontcommunications.com
Award-winning news, PR, social media and communications professional.
Named one of the ‘Top 75 Badass Women on Twitter’
@sueyoungmedia
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