5i media credential

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Fifth iMedia credential 2014

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About Us

Netrove is a regional venture capital and corporate finance advisory firm in technology. Therefore, it has network and constantly be updated with innovative technology from leading countries.

2008* is founded from Hong Kong and formerly known as Pixel Media.

* started as an ad-network in Vietnamese new media market.

Now* grown significantly and expanded its network of products further into the Social Media , Search (SEM, SEO), Mobile Ad/Marketing and Email Marketing...

* Fifth iMedia is a One-stop shop digital media companyoffering innovative strategy/solutions for internet -PC &mobile campaigns.

Our Group Vision

“Converging mobile & online digital communities seamlessly through marketing, communication and infotainment”

“Integrating 360° Digital Solutions across different platforms to maximize the ROI or impact on purchase decision”

Innovation technology

from Netrove group

Creative strategy with

360 degree implement

One stop shop for digital

media

Advanced in-house tools

Young and passionate

team

How we are Different

What we do

Creative

Work

Display Ads

Search Marketin

g

* Campaign Consultant* Creative idea and concept* Creative design

* Standard banners* Rich banners* Ads network

* SEO (Web search, Crisis management…)* SEM (Google display network, Google ads…)

Social Media

Mobile Marketin

g

Email Marketin

g

* Facebook fanpage management & group activity* Influencer activity* Forum seeding* Youtube channel* FBlog network* ZingMe, GoVN, Twitter, LinkedIn…

* Text* Newsletter* Pictures* Survey

* Broadcast* SMS* Text to Vote/Win* Mobile Ads network

Fifth Ecosyste

m

- Monitoring tool

- Influencer tool

- Social Insights

- Social Ads optimize

It’s not just about KPI but how we solve problem

arising and drive campaign effectively.

How we Work

* Brand* Audience* Digital

technology

* Umbrella concept

* 360 development

* Digital implement * Channel

* Budget allocation

* Timeline

* Monitoring* Reporting* Key

learning

Display Ads

* Be in good partnership with popular sites* Better offer with high discount rate

Ad Network

•Approach right target consumer•Report in time and transparently• Can be optimized for most effective campaign•Own attractive positions with creative banner formats

Over 500 + qualified websites in our network

Over 18,000,000 + number of unique visitors each month

Over 1,500,000,000 + ad impressions every month

Original Display Ads

Search Marketing

Searching the information is a trend & 40% of searching online are from offline advertising.

for PR linkfor website

Social Media

SocialNetwork

MicroBlogging

ContentSharing

Foru

m

Email Marketing

Different formats for various purposes: text, newsletter, picture or survey

40 mil databases System to broadcast email Got legal license

Mobile Marketing

Mobile SMS

Short code 8x47Text to broadcastText to voteText to donate…

Without branding

Branding

Mobile Ads network

Cover 80 premium wapsites & Cover 1 mil unique visitors &15mil impression/ month

We have 30 mil

databases

Fifth Ecosystem

Monitoring Tool: Listening clients and Analyzing marketSocial Tool: Assisting

to better manage and analyze the growth rate of page, comparing the pages with competitors’ pages so brands could reach target customersSocial Ads optimize: Cookie tracking technology allows our advertisers to leverage website visits and re-target ads to those users on FacebookInfluencer Tool:

Managing, monitoring and tracking large scale marketing campaign

Client list

Partners

Objective

- Increasing Brand love and Brand awareness- Collect prospect consumers data base

Marketing

Channels

Idea

Giving product sample when they registered on banner or website

Result

Total Impression: 219,153,245

• Facebook Ads: 50,682,164

• Adnetwork: 168,471,081

Registration: 44,487

• Forum: 2,589

• Facebook: 9,599

• GG Adwords: 1,587

• Adnetwork: 30,712

Jupiter FI 2013

Objective

Idea and strategy

- Build Jupiter fan page as a “Mr. J”

- Build a community with highest

engagement

- Increase Brand love and Brand

awareness

Build fan page Mr. J as a Male icon who is:- Smart- Adventure addict- Live life to the fullestContent- A place for sharing passion of a

Mr. J about adventure, about their own style

- 30% content will be contributed by fan

Activity- Offline event - Game for fun- Encourage sharing

Result

Jupiter FI 2013

From 0 to 34,795 fans, 6,516 TAT

Weekly total reach:10,563 unique users

Attract 270 people to go offline

Thank You Mom

Objectives

Building emotional bonding & engagement

Idea

Set a wake-up call to urban community about aging mothers. Call them to express their love to mom through social platform.

Result

* From 0 to 25,000 fans* 1,000 cards sent* Reach 638,711 unique users through viral

Strategy

* Inspiration building up* Call for action: Users send their words to their moms, P&G make them real in beautiful cards and send it on behalf of users* Users tell stories of their mom’s dreams* P&G make those dreams come true

Objectives

Increase the brand awareness of young urban female on holidays.

Idea

Rang Ngoi Dang Xuan photo beauty contest with an application to upload and edit picture. Users can drag and drop products in the picture.

Result

* From 0 to 7,936 fans* 1,000 photos submitted

Rạng Ngời Dáng Xuân

Social Fanpa

ge

MARKETING CHANNEL

Strategy* Easy tool for creating entry with product placement* Feature viral through the microsite* Influencers are invited to join the contest and share about the information* Mini-games and prizes are set-up for impressive entries, pushing up the campaign

Crisis Management

6th Floor, NNC building16Bis Nguyen Dinh Chieu St.,Dist. 1, HCMC, Vietnam.t +84 8 3911 7379f +84 8 3911 7378

6th Floor, Anh Minh building36 Hoang Cau St., Dong Da Dist.,

Hanoi, Vietnam.t +84 4 3726 4253f +84 4 3726 4254

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