UX Workshop Intro

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What Increases User Sign Ups?Case Study

uxworkshop.net

Highrise wanted to test out different home pages

Credit to signalvnoise.com

http://signalvnoise.com/

So they created a "Long-form sales letter" page

Credit to signalvnoise.com

http://signalvnoise.com/

Guess what, longform saw 37.5% increase signups

Credit to signalvnoise.com

http://signalvnoise.com/

Then, they created personal testimonial page & test it

Credit to signalvnoise.com

http://signalvnoise.com/

Surprisingly, personal testimonial designperformed better than long form

Credit to signalvnoise.com

http://signalvnoise.com/

Then they try adding more info to the bottom

Credit to signalvnoise.com

http://signalvnoise.com/

Turned out adding info madeperform worse than original design

Credit to signalvnoise.com

http://signalvnoise.com/

But it's not where the testing ends

Credit to signalvnoise.comWhat influences the acquisitions?

http://signalvnoise.com/

Join our workshop to know more.Discover actionable UX tested tactics.

uxworkshop.net

by@macvhustle

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