Take Back Your Lunch Breaks: Tech Stack Tips To Help You Save Time And Get Back To Marketing

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Shannon DougallVP of Marketing@Uberflip@DougallShannon

Logan MallorySenior Manager, Web StrategyWorkfront

WE NOW LIVE IN THE NETFLIX ERA

B2B ORGANIZATIONS HAVEN’T EVOLVED

Poor Buyer Experience

Cumbersome Processes

Lack of Personalization

Marketers are under more pressure than ever before.

BUT WE LACK INFRASTRUCTURE

TO CREATE, TAILOR AND CONTROL

CONTENT EXPERIENCES.

STAYING THE COURSE

Limited ability to optimize - sacrificing conversation

and engagement

PAINFUL PROCESSES

NOTSCALABLE

HOMOGENOUS EXPERIENCE

LIMITED CONTENT ROI

Long redesigns, project management and IT

bottlenecks

Difficult to create multiple experiences for other use

cases.

Spending major dollars to send people to the same

experience.

EVOLVE & ADAPT

Gain the control to manage and optimize experiences

for your goals.

BECOMEAGILE

SCALE YOUR CONTENT

CUSTOMIZE EXPERIENCES

GAINCONTROL

Move quickly and avoid cumbersome processes

and bottlenecks.

Leverage content marketing across the entire

buyer journey.

Tailor experiences for different use cases, buyers

and audience segments.

▪▪▪▪

Uberflip

●●●●

1.2.3.4.

of marketers think they’re productive.

92%

of marketers also work on evenings and weekends.

90%

of marketers have delayed going to the bathroom to meet a deadline. 60%

We don’t have timeto pee!

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