Customer Feedback Persona's

Gamer

Advocates

Innovator

Protector

NegativeNinny

To get the most wholistic viewof your customers’ experience, you must obtain feedback from as many of them as possible; but not every customer is the same...

The 5 Personas of Customer Feedback

So how do we e�ectively collect feedback from so manycustomers? Local Viewpoints has identified 5 di�erent kinds of people, and we’ve tailoredour tools to appeal to each.

The advocates recommend

their favorite business to

their friends, especially if the

process is simple.

Local Viewpoints allows

your customers to speak

on your behalf with just

the click of a few buttons.

The innovator wants to share

their ideas with you, and you

should listen! Their thoughts

could improve your business

Local Viewpoints provides you

with a modern mobile suggestion

box, allowing you to improve

the things customers care about.

Suggestions?

SLOWWATCH FORCONSTRUCTIVEINFORMATION

The Negative Ninny likes to identify

the one or two faults in your

business, yet still recommends

your business to friends.

Local Viewpoints tools continues

to probe for areas of dissatisfaction,

identifying customers at risk.

SHERIF

The protector needs to tell you

and the world about their

precieved poor experience

with your business.

Local Viewpoints’ structured

reviews and real time alerts

reduces the negative impact of

a protectors feedback.

Let’s Play

Win $100!

L

L

L

L L

$100

Advocates

Innovator

Negative Ninny

Protector

GamerThe gamer wants to win some

money. They will give you

feedback if you give them a

chance to try their luck.

Local Viewpoints o�ers a

$100 monthly sweepstakes to

give the gamer that extra perk.