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Powerpoint from seminar today Simple Online Marketing Tools for Small Businesses presented by the Arkansas State University Small Business and Technology Development Center Tuesday, July 9th 1-4 pm at the ASU Delta Center for Economic Development. Introductory seminar with easy to use tools for area small businesses including: Optimizing Local Search, Finding Keywords, Monitoring Brands online, Social media scheduling tools, social media analysis tools, RSS feed options and more.
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Online Marketing Tools
Simple Tools to Automate Your Online Activities
Free Confidential Consulting Assistance Extensive Market Research Assistance Low Cost Training Workshops Technology Start-up Assistance Online Marketing/Website Analysis Tools
Learn more at our Website ASU SBTDC
ASU SBTDC
Tools help us do our jobs more efficiently and save time
Tools do NOT make you a Good Marketer Tools can free time from mundane tasks that
allow you to be more creative Know WHAT to automate and WHAT NOT to
automate
Why Automate? What to Automate?
Premium Free Free-mium
There are literally hundreds….thousands of “tools” available online the trick is to know which to use!
Finding the Right Tools
Local Search Optimization Keywords
Tools to Optimize Search
Google Trends http://www.google.com/trends/
Google Ad Words https://adwords.google.com/ko/KeywordPlanner/Home?__c=2225742258&__u=1630560918&__o=cues
Google Search EngineGoogle “Dental Implants” https://www.google.com/
Finding the Right Key Words
Google Alerts http://www.google.com/alerts
Social Mention http://socialmention.com/
Twitter Search https://twitter.com/search-home
Brandify At end of presentation HootSuite At end of presentation
Tools To Monitor
Lets Take 10!
Buffer https://bufferapp.com/ Hootsuite End of presentation Facebook Scheduler
http://www.facebook.com/asu.sbtdc
Tools for Scheduling
RSS Feed Options No more Google Reader/soon no iGoogle Feedly http://cloud.feedly.com/#latest Hootsuite End of Presentation
Tools for Research
Social – Simply Measured http://simplymeasured.com/
Google Analytics http://www.google.com/analytics/
Tools for Analytics
RebelMouse https://www.rebelmouse.com/
Tools for Publishing
HootSuite
Monitor Key Words, Lists or #Hashtags Search for information Schedule Posts Pull websites in with RSS Feed Analytics…and more. http://hootsuite.com
HootSuite lets YOU:
Take advantage of training available in your area on marketing, Online marketing, social media marketing and stay up dated.
Meet with our consultants for assistance in developing the RIGHT social media marketing plan
Stay informed HAVE FUN! Download this PowerPoint for links at: http
://www.slideshare.net/hlawrenc/
FINALLY
http://www.yelp.com/biz/asu-small-business-and-technology-development-center-jonesboro
http://local.yahoo.com/info-64175308-asu-small-business-and-technology-development-center-jonesboro?csz=Jonesboro%2C+AR
https://plus.google.com/116994343537370057335/about?hl=en
Post to Facebook http://www.facebook.com/asu.sbtdc
If You Enjoyed the Seminar….
E-mail hlawrenc@astate.edu Facebook http://www.facebook.com/asu.sbtdc Facebook
http://www.facebook.com/herb.lawrence Twitter http://www.twitter.com/asbtdc_asu LinkedIn http://www.linkedin.com/in/asusbtdc Google Plus https://
plus.google.com/u/0/116773498364928584762/posts
Pinterest http://pinterest.com/astatesbdc/ Oh… or call me (870) 972-3517
Connect with Us
Stuff you will find helpful….we just couldn’t get to!
Bonus Tool Information
Monitoring Tools
Listen to the conversations! Read detailed “How To” set up at our storify posts http://storify.com/asbtdc_asu/monitoring
http://addictomatic.com/
https://twitter.com/search
http://www.socialmention.com/
http://www.google.com/alerts
Slideshare.com upload your PowerPoint, word documents, pdf files, brochures, even video online to share with your audience
Animoto.com Video creation and sharing tool that allows you to upload images and short video clips, add text, then mix with a great music library to share with your fans.
YouTube – Fits as both a support tool and as its own social network. Shoot video from anywhere, upload to YouTube and share on your sites.
Get more information about Slideshare, Animoto and YouTube at our Storify article “Tools to Create GREAT Content”
Tools to Create Content
Storify.com Storify is one of the best platforms that allows users to aggregate and display photos, articles, tweets and other content from across the web.
Paper.li Allows you to curate your favorite twitter, Facebook and RSS sites, writers, etc. into an online newspaper just for your readers.
Tools to Curate Content
Hootsuite.com Buffer.com Tweetdeck.com Facebook Page Scheduler
Read all about these and other scheduling tools at our Storify article “Scheduling Tools for Beginners”
Tools to Save Time
Fanpagekarma.com Results for Batesville Area Chamber
Agora Plus Facebook Page BarometerBatesville Area Chamber of Commerce Vs
BarometerSimplymeasured http://simplymeasured.com/
Nutshell Mail https://nutshellmail.com/Sample
Tools to Analyze Your Activity
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