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Robin and Neil HeydenJune 2011
Higher Ed Online Learning
29% college students took online course Fall ‘09
66% of colleges offer fully online courses
2/3 of colleges say online ed critical to strategy
65% of US grad schools offer online courses
Est online course enrollment reach 3.9 mill students by ‘14
Source: Chronicle of Higher Education, NCES
Higher Ed is in a vice between…
K-1227% HS and 21% of MS took an online course last year
Workplace77% of US companies use online training for their workforce
The World of Online Learning
Source: Campus Computing Project
Rise of the For-Profit College
• Focus on different population
• 1.4 million students in ’08
• Outcome-focused learning
• Strong coaching
• Small class size
• Faculty development for consistency
• No such thing as “full classes” all year ‘round
• Take a look at University of Phoenix and Kaplan
472,000 students - 32, 000 faculty
100 degree programs
100,000 students, 59 degree programs
Owned by Washington Post Company
Rise of the For-Profit College
• Focus on different population
• 1.4 million students in ’08
• Have grown 95% per over 30 years
• Outcome-focused learning
• Strong coaching
• Small class size
• Faculty development for consistency
• No such thing as “full classes”, all year ‘round
• Take a look at University of Phoenix and Kaplan
For Profit College Challenges
• Recruit heavily among low-income
• Low graduation rates, poor retention
• Student debt/default rates high
• Spend big $$ on recruiting/marketing
• Not academia, in traditional sense
• Not transparent
• Limited objective research on outcomes
The NAC&U OpportunityTake a piece, do it better than the for-
profits
Appeal to a wider net of potential students (non-traditional)
Leverage what online has to offer (“class of one”, mentoring, constructivist)
Whole greater than sum of parts
Enhance revenue
An Eye on the Future…
Our ReportDiscovery Investigation
17 interviews – institutional snapshots
Advantages/Disadvantages of a collaboration
Recommendations of potential pilot collaborations
Next Steps?
Possible Pilot ProjectsShared Support:
24/7 Tech Support PD Camp
Course Components Online Organic Chem (Econ or Astron) Lab
Courses Unique or Boutique Intro Calculus (or Econ or Remedial Math)
NAUOU MBA or Project Management Certificate
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