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Healthcare and digital
John Rizzo
Director of Strategy, Health Insurance, Bupa Australia & New Zealand
1
2
More than 70% of FitBit purchasers in the first
three quarters of 2014 were not actively using
the device by the end of 2014
3
More than 165,000 health and wellbeing apps
available to download right now, no meaningful
spike in health outcomes since 2007
4
5
Approximately 80% of gym memberships are
abandoned within the first 12 months
7
Fall in love with the
problems people
have, not digital
solutions
8
9
We all pay about
30% more to have
a siloed healthcare
system
10
People not taking
prescribed
medications kills
people and costs the
world US$100b per
annum
A low tech reminder
almost doubled
medication
adherence
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