Planning and Setting up a Facebook Page

Facebook Statistics

•  More than 500 million active users. •  50% of the active users logon to Facebook in

a given day. •  People spend over 700 billion minutes per

month on Facebook. •  Average user is connected to 80 community

pages, groups and events.

Source: http://www.facebook.com/press/info.php?statistics#!/press/info.php?statistics

What are some reasons to have a Facebook page for your

organization?

“Eight” to help make your Facebook page “Great”

1. Why do we want to have a Facebook page and what is our goal?

2. Who is the primary audience the page is intended for?

3. What are some ways we’ll identify our page has met our goals?

4. Who will set up our page?

“Eight” to help make your Facebook page “Great”

5. Who will monitor and be responsible for posts to our page?

6. What will our first eight posts be? 7.  How often will posts be made to our

page? 8.  What policies does our organization have

in place regarding social networking/computer use and what will be posted on our Facebook page?

Derby Public Schools Facebook Comment Policy If you have questions or concerns about our privacy policy, please contact hroffice@usd260.com.

The Derby Public School District encourages interaction from Facebook users but is not responsible for comments or wall postings made by visitors to the page. Comments posted also do not in any way reflect the opinions or policies of the District.

We reserve the right, but assume no obligation, to remove comments that are racist, sexist, abusive, profane, violent, obscene, spam, contain falsehoods or are wildly off-topic, or that libel, incite, threaten or make ad hominem attacks on USD 260 students, employees, guests or other individuals. We also do not permit messages selling products or promoting commercial or other ventures. Comments are also subject to Facebook’s Terms of Use and Code of Conduct policies.

Derby Public Schools asks that people making comments on the page show respect for their fellow users by ensuring the discussion remains civil, especially since Facebook allows individuals 13 and over to join. Remember that your name and photo will be seen next to your comments, visible to all visitors on the page. Facebook and Derby Public Schools encourages all users to utilize the “Report” links when they find abusive content.

Facebook does not allow any information from children under the age of 13. If we learn that we have information posted on our page from a child under age 13, we will delete that information as quickly as possible and report that user to Facebook. If you believe that any information has been posted to our page from a child under the age of 13, please contact hroffice@usd260.com.

If you have any questions about the Derby Public Schools Facebook page please email hroffice@usd260.com.

Have you had to take down any posts?

•  How to determine what to take down?

•  What to do with posts you take down?

http://www.facebook.com/DerbyPublicSchools

http://www.facebook.com/?ref=logo#!/pages/SCKESC/116331491723037

Getting the word out about your Facebook Page

•  Website •  Fan badge (Example at www.derbyschools.com and

http://sckesc.org/contacts.html)

•  Building and district newsletters •  Recruitment information •  Information at building and district offices •  Teacher to parent/guardian communication

(Meet the teacher/conferences etc.) •  Word of mouth

How to set up a Facebook page:

1.  Log in to your profile. 2.  Go to a page you have ‘Liked’. In the bottom left

corner you will find some links. A. Click on 'Create a Page for My Business'

How to set up a Facebook page: 3. You will be taken to the “Create a Page” screen

Ignore the Community Page- just focus on the Official Page 1. Fill in the blanks: Local Business: Education 2. Page Name: IMPORTANT

» This will be what users use to search for you

» This cannot be changed

How to set up a Facebook page:

3.  Agree that you are an official representative of the organization and have permission to create this page.

4. Click “CREATE OFFICAL PAGE”

Set up a Vanity URL

Here are 5 simple steps. 1. Must have 25 “Likes” to set up vanity URL. 2. Visit www.facebook.com/username.

•  Click "Set a username for your pages" You can also set a username for your personal profile here as well.

Set up a Vanity URL

3. Select the page you would like to set the URL for.

Set up a Vanity URL

4.  Check the availability of the text you wish to use. IMPORTANT: Once the URL is set, it cannot be changed.

If you make an error in spelling, you are going to be stuck with it. Please take your time.

Set up a Vanity URL •  If your desired URL is available, CONGRATS, you now

have a vanity URL! If it is not available keep trying until you find one that works. You will not be able to change your URL once it is set.

What if you don't have 25 ’likes’? Ask your friends, co-workers, and family to click that like button. :)

Beg, buy them dinner, whatever you have to do.

Privacy Settings

Account > Privacy Settings Four preset privacy settings, with the option to customize your

settings. 1. Everyone

Privacy Settings 2. Friends of Friends

Privacy Settings 3. Friends Only

Privacy Settings 4. Recommended (Default)

Privacy Settings 5. Customize

Questions?

Contact Us: Heather Bohaty, Assistant Superintendent of Human Resources Derby Public Schools hbohaty@usd260.com 316.788.8415

Mackensie Cornell, Public Information Assistant Derby Public Schools mcornell@usd260.com 316.788.8427

Michelle Herpich, Graphic Design The Service Center at Clearwater mherpich@sckesc.org 620.584.3300