Knitting & Crochet Kits · founders@kitterly.com angel.co/kitterly Knitting & Crochet Kits...

founders@kitterly.com angel.co/kitterly

Knitting & Crochet Kits to make anything.

founders@kitterly.com angel.co/kitterly

knitters11M

founders@kitterly.com angel.co/kitterly

Avg Spend/year $800

Hours/week 10

Projects/year 25

founders@kitterly.com angel.co/kitterly

Craft Spending

$2.9B

$30 B

Knitting/Crochet

founders@kitterly.com angel.co/kitterly

PROBLEM

TOO MANY

PLACES

D.I.Y. DISASTER!!!

TOO MANY

CHOICES+ =

founders@kitterly.com angel.co/kitterly

SOLUTION…KITTERLY!

founders@kitterly.com angel.co/kitterly

30% MoM Growth!

$35,000

July Aug Sep Oct Nov Dec Jan Feb

$25,000

$15,000

$5,000

founders@kitterly.com angel.co/kitterly

REPEAT PURCHASES

ENGAGEMENT

20%+

“Your site is so terrific.  I'm so glad I found you!!” - Kathy P

founders@kitterly.com angel.co/kitterly

TEAM

Mari Bower Elizabeth RowenCEO CMOBSEE

founders@kitterly.com angel.co/kitterly

founders@kitterly.com

KNITTERS

M11MoM

GROWTH

30%REPEAT

PURCHASES

20%