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Second week of the Crossplatform Journalism course offered by Napier University
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Crossplatform Journalism Week Two
Basics in place
• Main accounts set up• But social media can be a timesink• How best to use time online and get best
results?• A little planning at the start can go a long
way...
Editorial calendars
Using Excel for editorial calendar
Plugin
Twitter/Hootsuite
Basic
RSS
• RSS allows you to follow websites and see when they have been updated - without going to the website.• You need an app called a RSS reader.• The most popular is Google Reader though
many use this as a starting point and then get a second app like NetNewsWire
RSS
RSS
Google tools...
Google tools
Google tools
Google tools
Google tools
Google tools
If this then... what?
If this then that
Targets for next week
• Find three uses of IFTTT
• Create a personalised editorial calendar
• Set up Hootsuite or Tweetdeck
• Create any relevant lists
• Find three hashtags relevant to you
• Set up RSS and any Google Alerts you want
• Explore Google trends and Twitter trending
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