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The biggest mistake marketers make with Twitter is not realizing its full potential as a way to bring in more revenue. In fact, 36% of marketers have acquired a customer via Twitter! Twitter is not only a place for engagement and conversations, it is also a place to generate leads, attract new reach, and help drive sales.
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Three Steps to Success with Twitter for Your Business Session 2: Engage with Your Audience: Organic Content and Promoted Tweets!
#twittersuccess!
Meet Your Experts:
Anne Mercogliano!SMB Integrated Marketing Lead!
Twitter!@akmercog!
Laura Fitton!Inbound Marketing Evangelist !
HubSpot!@pistachio!
#twittersuccess!
Meet Your Experts:
Anne Mercogliano!SMB Marketing Manager!
Twitter!@akmercog!
Laura Fitton!Inbound Marketing Evangelist !
HubSpot!@pistachio!
#twittersuccess!
Housekeeping Notes
Slides and recording will be available after!!
Interact with us on Twitter: #twittersuccess!
#twittersuccess!
View the full workshop session:
#twittersuccess!
SET YOUR TWITTER GOALS!
#twittersuccess!
POSSIBLE GOALS!
• Establishing your Brand!
• Educating / Informing customer!
!• Promoting events!!• Driving Traffic!!• Increasing leads /
Sales!! #twittersuccess!
HOW TO GET THE MOST OUT OF TWITTER!
#twittersuccess!
YOUR BRAND!
#twittersuccess!
1) Keep it conversational!!2) Engage with your audience!!3) Keep it timely!!4) Dive into the inside scoop!
THE OFFICIAL GETTING STARTED TIPS ON
TWEETING!
#twittersuccess!
BREAKDOWN OF A TWEET!
#twittersuccess!
QUESTIONS: ASK & ANSWER!
#twittersuccess!
INDUSTRY CONVERSATIONS!
#twittersuccess!
ENGAGE IN SEASONAL & CULTURAL
EVENTS!
#twittersuccess!
OFFERS!
#twittersuccess!
TWITTER CHATS!
#twittersuccess!
EVENTS"
VINE!
#twittersuccess!
FINDING THE RIGHT AUDIENCE!
#twittersuccess!
Determining Whom to Target !
#twittersuccess!
THANK YOU!
#twittersuccess!
Q+A
#twittersuccess!
Join us for our final workshop session on July 17th to learn how
to optimize your campaigns on
Twitter:!!
“Measure the Success of Your
Twitter Campaigns”!
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