Three Steps to Success with Twitter for Your Business: Engage with Your Audience - Content & Promoted Tweets

  • Published on
    10-May-2015

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The biggest mistake marketers make with Twitter is not realizing its full potential as a way to bring in more revenue. In fact, 36% of marketers have acquired a customer via Twitter! Twitter is not only a place for engagement and conversations, it is also a place to generate leads, attract new reach, and help drive sales.

Transcript

  • 1.Three Steps to Success with Twitter for Your Business Session 2: Engage with Your Audience: Organic Content and Promoted Tweets! #twittersuccess!

2. Meet Your Experts: Anne Mercogliano! SMB Integrated Marketing Lead! Twitter! @akmercog! Laura Fitton! Inbound Marketing Evangelist ! HubSpot! @pistachio! #twittersuccess! 3. Meet Your Experts: Anne Mercogliano! SMB Marketing Manager! Twitter! @akmercog! Laura Fitton! Inbound Marketing Evangelist ! HubSpot! @pistachio! #twittersuccess! 4. Housekeeping Notes Slides and recording will be available after! ! Interact with us on Twitter: #twittersuccess! #twittersuccess! 5. View the full workshop session: #twittersuccess! 6. SET YOUR TWITTER GOALS! #twittersuccess! 7. POSSIBLE GOALS! Establishing your Brand! Educating / Informing customer! ! Promoting events! ! Driving Trafc! ! Increasing leads / Sales! ! #twittersuc 8. HOW TO GET THE MOST OUT OF TWITTER! #twittersuccess! 9. YOUR BRAND! #twittersuccess! 10. 1)Keep it conversational! ! 2) Engage with your audience! ! 3) Keep it timely! ! 4) Dive into the inside scoop! THE OFFICIAL GETTING STARTED TIPS ON TWEETING! 11. BREAKDOWN OF A TWEET! 12. QUESTIONS: ASK & ANSWER! 13. INDUSTRY CONVERSATIONS! #twittersuccess! 14. ENGAGE IN SEASONAL & CULTURAL EVENTS! 15. OFFERS! #twittersuccess 16. TWITTER CHATS! #twittersucce 17. EVENTS" 18. VINE! #twittersuccess! 19. FINDING THE RIGHT AUDIENCE! #twittersuccess! 20. Determining Whom to Target ! #twittersuccess! 21. THANK YOU! #twittersuccess! 22. Q+A #twittersuccess! Join us for our nal workshop session on July 17th to learn how to optimize your campaigns on Twitter:! ! Measure the Success of Your Twitter Campaigns!