Next Generation Learning Strategies in the Age of YouTube and Facebook | Webinar 11.18.14

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Every organization that provides employee training has to deliver content. It's not optional. So, how can we do so and make sure we are delivering content that actually affects behaviors? Should be take a fresh look at learning content in light of the way we absorb content away from work? Have we adjusted our content approach to reflect the reality of life in a YouTube and Facebook world? www.bizlibrary.com/webinars

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WEBINAR BROUGHT TO YOU BY:

? HOW DO MOST OF YOUR EMPLOYEES ACCESS TRAINING?

? HOW WOULD YOU DESCRIBE YOUR LEARNING STRATEGY?

WHAT WE HOPE YOU’LL LEARN

The influence of social sites on today’s work environment.

The definition of learning content today.

How to curate and deliver learning content to meet your employees needs.

Over 6 billion hours of ….video are watched each month on YouTube…

that's almost an hour for every person on Earth.

70:20:10 FRAMEWORK

OF MANAGERS felt their L&D function was INEFFECTIVE or VERY INEFFECTIVE in helping them ACHIEVE BUSINESS TARGETS

SOURCE: CORPORATE LEADERSHIP COUNCIL, L&D TEAM CAPABILITIES SURVEY 2011

76%

WHERE DID YOUR GREATEST LEARNING

OCCUR?

NOT ANTI-TRAINING BUT A FOCUS ON PERFORMANCE

EXPERIENTIAL : SOCIAL : FORMAL

70-20-10 FRAMEWORK

70% EXPERIENTIAL

20%

SOCIAL

10% FORMAL

TRADITIONAL LEARNING STRATEGY

NEXT GEN LEARNING STRATEGY

70% EXPERIENTIAL

20%

SOCIAL

10% FORMAL

CONTENT

definition curation

delivery

Immediate Personalized democratic User-generated

Social Mobile

TRADITIONAL ELEARNING COURSE

LEARNING NUGGETS

CONTENT

definition curation

delivery

WHAT IS CONTENT: anything that answers a question that we might be asking in the moment

SOCIAL PERFORMANCE

CONTENT | DEFINITION

Expected behavior changes

Do you understand the business objectives?

WHY VIDEO? According to popular research – in 72

hours the average human can retain…

10%

of text

65% of

images

95% of

video

DOES THIS TRANSLATE INTO EMPLOYEE TRAINING?

Short bursts (5-15 min.)

Visual input works best for cognitive transfer from short-term to long-term memory

Preferred method for most people to intake new information

81%

68%

61%

76%

61%

51%

Organizational Goal

Achieved

Employees Highly

Engaged

Key Positions Filled

Quickly

Using Video Content

Not Using Video Content

SOURCE: Mollie Lombardi, Aberdeen Group, Elearning! Magazine, April/May 2013

CONTENT

definition curation

delivery

CURATION: the key first step to making content useful

CONTENT CONTEXT

CONTENT | CURATION

Organize and access

Context

Searchable and relevant

CONTENT

definition curation

delivery

DELIVERY: easy and simple access, when and where it’s needed

CLOUD-BASED MOBILE

CONTENT | DELIVERY

System and tools

Access, work and life

User-generated

How can we apply

key features to our

own learning

platforms?

What can we learn

from social

platforms?

SOLUTION Do less, facilitate more

Mobile first

The power of social learning

Curate, redefine and deliver

1

2

3

4

KEY TAKE-AWAYS

Content and technology delivery CANNOT be separate things!

A next generation learning strategy is centered on improving performance by delivering CONTENT, when – where – and how employees need it.

In a world of learning and development where complexity is the enemy, [organizations need a] simple and nimble approach to delivering high quality learning, anywhere, anytime.

MICHAEL ROCHELLE Chief Strategy Officer

Brandon-Hall Group

RECOMMENDED RESOURCES

COURSE TITLE: THE Answer to Business Success DURATION: 4 min.

COURSE TITLE: Creating Great Business Video: The New Learner DURATION: 6 min.

WWW.BIZLIBRARY.COM/FREE-TRIAL

7,000+ COURSES . 25 TOPIC AREAS . UNLIMITED ACCESS

Jessica Petry

Sr. Marketing Specialist

jpetry@bizlibrary.com

@JessLPetry

@BizLibrary

Chris Osborn

Vice President of Marketing

cosborn@bizlibrary.com

@chrisosbornstl

#BIZWEBINAR

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