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JOURNEY MAP-SHOPPING TIME
She wants to buy a dress
for the evening cocktail
party.
Books her dress online
through the app and ready
to go to the store for trial
Reaches the store and on
visual screen looks for it
and tries visually .
Gets the best buy and
takes a trial .
GETS THE DESIRED DRESS…!! : ) :D
Proper environment.
Giving the customers
what they desire
Technical manpower to
do all the desired activi-
ties in the store.
Application for smart
phones. COST STRUCTURE :
Employees salary
Gadgets maintainence
Store maintainence
Software maintainence
CUSTOMER RELATIONSHIP :
Shopaholics
Quick pickers
Youngsters
Corporate women
Book a dress
Online.
Try on visual
screen and then
try it physically.
CUSTOMER SEGMENT :
Corporate women looking for quick dress for a
meeting.
Youngsters looking for fashion.
People in hurry to attend a party/function.
People who don’t have time for shopping spree.
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