2010 SIFP Presentation Workshop

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Andy Goodman's slides for the 2010 Social Innovation Fast Pitch kickoff Workshop on effective presentations on 9/8/10.

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SOCIAL INNOVATION FAST PITCH PRESENTATION WORKSHOP

Please turn off your mobile phone or pager and experience the novelty and sheer joy of single-tasking.

Thank you.

(Photo of actual childhood home. Thank you Google!)

White Plains, NYWhite Plains, NY

MY STORY (in 2 minutes)

MeDick & Jane

(not their real names)

MY STORY (in 2 minutes)

MY STORY (in 2 minutes)

Loved them!

Hated her!

MY STORY (in 2 minutes)

life = too short

MY STORY (in 2 minutes)

MY STORY (in 2 minutes)

Reduce!

Reuse!

Recycle!

MY STORY (in 2 minutes)

MY STORY (in 2 minutes)

Typical Nonprofit Client

MY STORY (in 2 minutes)

Y’know, we’re real goodat what we do. We’re just

not so good at talking about it.

MY STORY (in 2 minutes)

We help at-risk youthliving in underserved

areas with multiple servicesaimed at breaking the

cycle of blah blah blah.

MY STORY (in 2 minutes)

A story? Oh, youshould talk to Jill in ourcommunications office.

She’s got plenty ofstories…I think.

Executive Director

Board Chair

Program Head

MY STORY (in 2 minutes)

They couldn’t tell me a good story.

MY STORY (in 2 minutes)

a-ha

NORWAY

MY STORY (in 2 minutes)

MY STORY (in 2 minutes)

torytelling

Me(Earlier (Earlier Version)Version)

MY STORY (in 2 minutes)

MY STORY (in 2 minutes)

YOU ARE HEREYOU ARE HERE

Wednesday, September 8th (9:30-ish)

Making an Emotional Connection

Tapping the Power of Narrative

Being You, Only Better

PRESENTATION WORKSHOP AGENDA

MAKING AN EMOTIONAL CONNECTION

“The possible link between emotion and decision making was so striking that it forced me to look into the emotions.”

MAKING AN EMOTIONAL CONNECTION

Buy the house at asking price.

Make an offer, see what happens.

Keep looking, we can offer later.

Forget it. We’re never buying this house.

MAKING AN EMOTIONAL CONNECTION

Buy the house at asking price.

Make an offer, see what happens.

Keep looking, we can offer later.

Forget it. We’re never buying this house.

MAKING AN EMOTIONAL CONNECTION

Buy the house at asking price.

Make an offer, see what happens.

Keep looking, we can offer later.

Forget it. We’re never buying this house.

FEELS GOOD

MAKING AN EMOTIONAL CONNECTION

Buy the house at asking price.

Make an offer, see what happens.

Keep looking, we can offer later.

Forget it. We’re never buying this house.

FEELS GOOD FEELS BAD

MAKING AN EMOTIONAL CONNECTION

“Intuitive Primacy”

MAKING AN EMOTIONAL CONNECTION

Ask a question.

MAKING AN EMOTIONAL CONNECTION

MAKING AN EMOTIONAL CONNECTION

Did you know that in Los Angeles there are 8,000 homeless families?

Remarkably, also in Los Angeles, there are 8,000 faith communities.

Jill Bauman Imagine LA

MAKING AN EMOTIONAL CONNECTION

Ask a question.

Use social math.

82,000

MAKING AN EMOTIONAL CONNECTION

Ask a question.

Use social math (but use data sparingly).

$1.14

$2.38

Mayisha Akbar Compton Junior Posse

Since 1988, 1,000 kids have received….

Of those, 400 have remained in our program for 4 years or more…

And of those, we can boast a 90% graduation rate.

Quite phenomenal when compared to Compton Unified’s 18%.

We need $1.3 million over the next 3 years to hire 3 directors….

[We] will build local capacity to 2,500 kids at a cost of $57 per kid per year.

Equestrians are an $80 billion industry annually….

MAKING AN EMOTIONAL CONNECTION

MAKING AN EMOTIONAL CONNECTION

Ask a question.

Use social math.

Tell a story.

Hardcore LA gang-bangers walk through a street market on a Sunday morning. Tattoos, shaved heads, oversized clothing. They stopped in front of a tiny kid, playing Brahms on a tiny violin.

Margaret Martin The Harmony Project

MAKING AN EMOTIONAL CONNECTION

After 5 or 6 minutes, without saying a word to one another, I watched those gang members pull out their own money and lay it gently in the little kids case.

Margaret Martin The Harmony Project

MAKING AN EMOTIONAL CONNECTION

Margaret Martin The Harmony Project

0:45

MAKING AN EMOTIONAL CONNECTION

Making an Emotional Connection

Tapping the Power of Narrative

Being You, Only Better

PRESENTATION WORKSHOP AGENDA

It’s in your DNA.

TAPPING THE POWER OF NARRATIVE

TAPPING THE POWER OF NARRATIVE

2 minutesThink about a time when there was something you really wanted.

2 minutesTell a story about that time to the colleagues in your group in 2 minutes or fewer.

Start with the person sitting farthest to the left and proceed clockwise. The person who will go last is the timekeeper.

TAPPING THE POWER OF NARRATIVE

I liked your story.

TAPPING THE POWER OF NARRATIVE

What do these stories have in

common?

I liked your story.

TAPPING THE POWER OF NARRATIVE

RESOLUTION

INCITING

INCIDENT

PROTAGONIST

TAPPING THE POWER OF NARRATIVE

TAPPING THE POWER OF NARRATIVE

“Without Sports”

Izzy Paskowitz

Share the joy of surfing

Kids don’t want to go

Takes them anyway

PROTAGONIST

GOAL

BARRIER

OVERCOMES BARRIER

MEANING

More to sports than who won or lost

TAPPING THE POWER OF NARRATIVE

The “Nature of our Challenge” Story

The “How We Started” Story

The “Emblematic Success” Stories

The “Performance” Stories

CORE STORIES

ORGORGThe “Striving-to-Improve” Story

The “Where We Are Going” Story

TAPPING THE POWER OF NARRATIVE

Making an Emotional Connection

Tapping the Power of Narrative

Being You, Only Better

PRESENTATION WORKSHOP AGENDA

• Eye contact

BEING YOU…ONLY BETTER

• I’m Studying My Shoes

• The Scenic Overlook

• Sir Glance-a-Lot

• The Lawn Sprinkler

• One for One

BEING YOU: Eye Contact

BEING YOU: Eye Contact

BEING YOU: Eye Contact

BEING YOU: Eye Contact

BEING YOU: Eye Contact

BEING YOU: Eye Contact

• Eye contact

BEING YOU…ONLY BETTER

“The more you look at the audience, the greater the pressure is on them to pay attention.” Max Atkinson

• Eye contact

• Vocal control

BEING YOU…ONLY BETTER

S

SPEED

BEING YOU: Vocal Control

faster = ?slower = ?

BEING YOU: Vocal Control

“The right word may be effective, but no word was ever as effective as a rightly timed pause.”

Mark Twain

V

S

BEING YOU: Vocal Control

VOLUME

louder = ?softer = ?

V

S

T

TONE

BEING YOU: Vocal Control

Now there’s a good idea.

BEING YOU: Vocal Control

YOU ARE

HERE

• Eye contact

• Vocal control

• Body language

BEING YOU…ONLY BETTER

• Eye contact

• Vocal control

• Body language

BEING YOU: Body Language

RECOMMENDED READING

RECOMMENDED RESOURCE

http://speaking.alltop.com

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SOCIAL INNOVATION FAST PITCH PRESENTATION WORKSHOP

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A FINAL THOUGHT…