Visit Norway presentatie B2B

•

PHOTO: BÅRD LØKEN/VISITNORWAY.COM


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Norway Presentation

Innovation Norway

Visit Norway

2015 PHOTO: BÅRD LØKEN/VISITNORWAY.COM

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Norway Presentation

Innovation Norway

Visit Norway Who Are We

2015

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Innovation Norway - Visit Norway

Who Are We

• Innovation Norway:

Norwegian Tourist Board.

• Visit Norway:

Our promotional platform.

• Objective:

Promote Norway as a

tourist destination.


Who Are We

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Norway Presentation

What Do We Do Innovation Norway

Visit Norway

2015

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What Do We Do

PHOTO: ROY MANGERSNES/VISITNOWAY.COM


What Do We Do

• B2C

Marketing campaigns, fairs,

newsletters, information.

www.visitnorway.com

• Press Relations

Press trips, seminars etc.

• Travel Trade Relations

Fairs, events, famtrips, newsletters,

information. www.visitnorway.com

• Product Development

Knowledge of Norwegian products.

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Norway Presentation

How Can We Help You Innovation Norway

Visit Norway

2015

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How Can We Help You

• Brochure distribution.

• Posters.

• Photo bank.

• Videos.

• Newsletters.

• Norway presentations to

clients and B2B.

• FAM-trips.

• Workshops.


How Can We Help You

PHOTO: KRISTIN FOLSLAND OLSEN/VISITNORWAY.COM

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Norway Presentation

2015 PHOTO: KRISTIN FOLSLAND OLSEN/VISITNORWAY.COM

Norway

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Norway Presentation

Norway and Europe Norway

2015

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Norway

Norway & Europe

• Neighbours:

Sweden, Russia & Finland.

• Not in the EU but part of

Schengen.

• Currency:

NOK (1 NOK about 8 Euros).

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Norway Presentation

History Norway

2015

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Norway

History

• Young country.

• Constitution & National Day:

17th of May (1814).

• Constitutional Monarchy.

• State Religion:

Protestant.

History

PHOTO: FRODE SANDBECK/VISITNORWAY.COM

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Norway Presentation

Some Numbers Norway

2015

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Norway Some Numbers


5

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Norway Some Numbers


5

13

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Norway

29.000

Some Numbers


5

13

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Norway

29.000

Some Numbers

3 5

13

2015

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Norway

29.000

Some Numbers

3

80

5

13

2015

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Norway Presentation

Travel to Norway Norway

2015


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Norway

Travel to Norway

• Airports close to city centres.

• Oslo 3 Airports:

OSL (Gardermoen).

Rygge (Moss).

Torp (Sandefjord).

• Regular International

Flights to/from:

OSL, Sandefjord, Rygge,

Bergen, Tromsø, Trondheim,

Stavanger, Kristiansand, and

Ålesund.

Travel to Norway

Kilde: Statens kartverk, Polar Institutt, Avinor

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Norway

Travel to Norway

• Oslo, Bergen, Larvik,

Kristiansand.

• Color Line, DFDS

Seaways, Stena Line,

Fjord Line.

• Regular departures from

Sweden, Denmark and

Germany.

Travel to Norway

Map of ferry connections in Norway

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Norway Presentation

Travel within Norway Norway

2015

PHOTO: MATTIAS FREDRIKSSON/VISITNORWAY.COM

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Norway

Travel Within

Norway

• 1000 tunnels.

• Mountains, valleys and

national parks.

• Challenging driving

conditions.

• Take your time!

Map of Airports in Norway

Travel within Norway

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Norway

Travel Within

Norway

• Ferrys.

• By train.

• By car.

• Hurtigruten.

• 52 Airports.

Travel within Norway

Map of Train Connections in Norway: NSB

PHOTO: CHRISTOPER HAGELUN/VISITNORWAY.COM

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Norway Presentation

Thriving Coastal

Culture

2015 PHOTO: CHRISTOPER HAGELUN/VISITNORWAY.COM

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Norway Presentation

Thriving Coastal

Culture Norwegian Cities

2015

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Norwegian Cities

• Capital:

Oslo.

• 2nd largest city:

Bergen.

• Small cities – imposing

landscape.

• Little traffic, many parks.

• Compact city centres.

PHOTO: TERJE RAKKE/VISITNORWAY.COM

Norwegian Cities Thriving Coastal Culture

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Norway Presentation

Thriving Coastal

Culture Oslo

2015

PHOTO: CH/VISITNORWAY.COM

www.visitnorway.com PHOTO: CH/VISITNORWAY.COM

Thriving Coastal Culture

Oslo

• The capital in between the

blue and the green.

• How to get here:

Airplane, ferry, train, car.

• Do not miss:

Royal Palace, Akerhus castle

and fortress, Parliament, Viking

ships, Fram, National Gallery,

Munch Museum.

Oslo

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Thriving Coastal Culture Oslo


Oslo

• The capital in between the

blue and the green.


Airplane, ferry, train, car.

• Do not miss:

Royal Palace, Akerhus castle

and fortress, Parliament, Viking

ships, Fram, National Gallery,

Munch Museum.

Henrik Ibsen, Nobel Peace Centre,

City Hall, Vigelandsparken.

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Norway Presentation

Thriving Coastal

Culture Kristiansand

2015

PHOTO: JON PETTER THORSEN/VISITNORWAY.COM

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Kristiansand

• Charming small town with

white wooden houses.


Ferry from Denmark.

• Do not miss:

Fortress of Christiansholm,

fishing and sailing activities,

hiking in nearby mountains,

The North Sea Road.

PHOTO: JON PETTER THORSEN/VISITNORWAY.COM

Kristiansand

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Norway Presentation

Thriving Coastal

Culture Stavanger

2015


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Stavanger

Stavanger

• Oil city of Norway.


Airport Stavanger.

• Do not miss:

Fjord excursions, Petrol

Museum, white wooden

houses, seafood.



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Norway Presentation

Thriving Coastal

Culture Bergen

2015

PHOTO: WILLY HARALDSEN/VISITNORWAY.COM

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Bergen

• The gateway to the fjords.


Bergen Airport.

• Do not miss:

Bryggen Hanseatic Wharf, the

Fish Market, the 7 surrounding

mountains, fjords, Troldhaugen-

Grieg and Fløibanen.

Bergen Thriving Coastal Culture

PHOTO: WILLY HARALDSEN/VISITNORWAY.COM

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Norway Presentation

Thriving Coastal

Culture Ålesund

2015

PHOTO: PER EIDE/VISITNORWAY.COM

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Ålesund

Ålesund

• The Art Nouveau city centre.


Ålesund Airport Viga.

• Do not miss:

Fjord like Geiranger, Sea water

aquarium, Art nouveau museum,

sea activities and hiking.



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Norway Presentation

Thriving Coastal

Culture Trondheim

2015

PHOTO: SONIA ARREPIA/VISITNORWAY.COM

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Trondheim

• Capital of technology,

a vibrant and historical

university town.


Trondheim Airport.

• Do not miss:

Stiklestad Historical Centre,

Nidarosdomen, Rockheim,

activities like hiking on the

pilgrim route and fishing,

“food safari.”

PHOTO: SONIA ARREPIA/VISITNORWAY.COM

Trondheim

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Norway Presentation

Thriving Coastal

Culture Bodø

2015

PHOTO: TOMMY ANDREASSEN/VISITBODO.COM

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Bodø

Bodø

• One of the most exciting

untouched place there is today.


Bodø Airport-the hub to

Northern Norway.

• Do not miss:

Saltstraumen, Coastline, Lofoten,

activities like: glacier and nature,

wildlife safaris, kayaking, and

fishing.

PHOTO: TOMMY ANDREASSEN/VISITBODO.COM


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Norway Presentation

Thriving Coastal

Culture Tromsø

2015

PHOTO: YYNGVE OLSEN SAEBBE/VISITNORWAY.COM

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Tromsø

• “The capital of the Arctic”

a lively and beautiful city.


Tromsø Airport.

• Do not miss:

Old wooden town, Polaria Arctic

Aquarium, The Arctic Cathedral,

The Science Centre of Norway,

northern light safari, whale

watching.

Tromsø

PHOTO: YYNGVE OLSEN SAEBBE/VISITNORWAY.COM

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Norway Presentation

Thriving Coastal

Culture Alta

2015

PHOTO: ANNE OLSEN RYUM/VISITNORWAY.COM

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Alta

• The largest town in Finnmark.


Alta Airport.

• Do not miss:

The Rock Carvings, Northern

Light Observatory, Northern Light

Safaris, dog sledding, The Alta

Canyon, Sami culture, and fishing.

PHOTO: ANNE OLSEN RYUM/VISITNORWAY.COM

Alta

PHOTO: JOHAN BERGE/VISITNORWAY.COM

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Norway Presentation

2015 PHOTO: JOHAN BERGE/VISITNORWAY.COM

Natural Heritage

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Norway Presentation

The Fjords Natural Heritage

2015


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Natural Heritage

The Fjords

• “Long and narrow sea inlet

entering into a

glacier valley”.

• Thriving coastal culture.

• Stunning landscape.

• Micro Climate.


The Fjords

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Norway Presentation

Visiting The Fjords Natural Heritage

2015

PHOTO: ØYVIND HAEN/VISITNORWAY.COM

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Natural Heritage

Visiting The Fjord

• Activities:

Sea excursions, wildlife safaris,

kayaking, hiking, fishing, biking,

glacier walking, museums

and cultural centres.

• All Year.

• Visit by boat or by coach:

View from both sea and land.


Visiting The Fjord

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Norway Presentation

Natural Heritage Visiting The Fjord

2015

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Norway Presentation

Natural Heritage Visiting The Fjord Sognefjorden

2015


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Natural Heritage

Sognefjorden

• The longest and deepest.


Bergen Airport, Flåm railway,

Aurland, Balestrand.

• Do not miss:

Flåm railway, UNESCO

Nærøyfjorden & Aurlandsfjorden.

Sognefjorden


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Norway Presentation

Natural Heritage Visiting The Fjord Geirangerfjord

2015


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Geirangerfjord

Geirangerfjord

• The King of The Fjords.


Ålesund Airport, Geiranger,

Hellesyit.

• Do not miss:

Trollstigen, Eagle Road, View

point Dalsnibba.

Natural Heritage


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Norway Presentation

Natural Heritage Visiting The Fjord Hardangerfjord

2015


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Natural Heritage

Hardangerfjord

• Norway’s fruit garden.


Bergen Airport, Voss,

Eidfjord, Ulvik.

• Do not miss:

Trolltunga, local farms,

Hardangervidda.


Hardangerfjord

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Norway Presentation

Natural Heritage Visiting The Fjord Lysefjord

2015


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Lysefjord

Lysefjord

• Two very scenic viewpoints in

Pulpit Rock and Kjæragsbulten.


Stavanger airport.

• Do not miss:

Pulpit Rock, Kjæragsbulten,

Fjørli, Lysevegen road.


Natural Heritage

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Norway Presentation

Glacier Natural Heritage

2015

PHOTO: ANDERS GIENGEDAL/VISITNORWAY.COM

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Natural Heritage

Glacier

• Living traces of Ice Age.

• Largest glacier in Europe:

Svalbard.

• Largest continental glacier

in Europe:

Jostedalsbreen.

• Activities:

Glacier hiking, Skiing, rafting,

climbing and more.


Glacier

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Norway Presentation

The Arctic Natural Heritage

2015

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Natural Heritage

The Arctic

• Three counties:

Nordland, Troms, Finnmark.

• Largest cities:

Bodø, Tromsø, Alta.

• Arctic Circle.

• Gulf Stream.

Map of Northern Counties in Norway

The Arctic

PHOTO: ROY MANGERSNESL/VISITNORWAY.COM

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Natural Heritage

The Arctic

• Dramatic natural landscapes.

• North Cape.

• Lofoten.

• Fisherman culture.

• Sami culture.

The Arctic


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Norway Presentation

Natural Heritage The Arctic

2015

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Norway Presentation

Natural Heritage The Arctic Lofoten & Vesterålen

2015


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Natural Heritage

Lofoten & Vesterålen

• Excellent fishing and nature

attractions, small villages off

the beaten track and island

archipelago.


Evenes, Svolvær and Leknes

Airport.



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Natural Heritage Lofoten & Vesterålen



• Excellent fishing and nature

attractions, small villages off

the beaten track and island

archipelago.


Evenes, Svolvær and Leknes

Airport.

• Do not miss:

Trollfjorden, Rorbuer, viking

museums, Møysalen, fishing,

wildlife safaris, hiking, kayaking,

biking.

Book Early!

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Norway Presentation

Natural Heritage The Arctic North Cape

2015

PHOTO: BJARNE RIESTO/VISITNORWAY.COM

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Natural Heritage

North Cape

• Top of the world!


Honningsvåg airport.

• Do not miss:

Nordkaphallen, the plateu and

the monument, Honningsvåg.

North Cape

PHOTO: BJARNE RIESTO/VISITNORWAY.COM

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Norway Presentation

Natural Heritage The Arctic Svalbard

2015


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Svalbard

Svalbard

• Untouched arctic wilderness,

halfway between Norway and the

north pole.


Longyearbyen airport.

• Do not miss:

Guided excursions by boat,

snowmobile, dog sledding, hiking,

Barentsburg and Pyramiden.

Natural Heritage


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Norway Presentation

The Midnight Sun Natural Heritage

2015

PHOTO: FRITHJOF FURE/VISITNORWAY.COM

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Natural Heritage

The Midnight Sun

• Above the Arctic Circle.

• The sun doesn’t fall below

the horizon.

• Difficult to differentiate day

from night.

• Period:

May-August.

PHOTO: FRITHJOF FURE/VISITNORWAY.COM

The Midnight Sun

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Norway Presentation

Northern Lights Natural Heritage

2015

PHOTO: YSTEIN LUNDE INGVALDSEN/VISITNORWAY.COM

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Natural Heritage

Northern Lights

• Aurora Borealis.

• Unique play of lights.

• Dark, cold and clear weather.

PHOTO: YSTEIN LUNDE INGVALDSEN/VISITNORWAY.COM

The Northern Lights

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Norway Presentation

National Parks Natural Heritage

2015


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Natural Heritage

National Parks

• 44 national parks

including 7 on Svalbard.

• Right of access.

• Lodges and self-service

cabins.

• Marked trails and wildlife.

• 14 national park visitor

• centres.


National Parks


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Norway Presentation

2015 PHOTO: TERJE RAKKE/VISITNORWAY.COM

Cultural Heritage

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Norway Presentation

Stave Churches

2015

Cultural Heritage


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Cultural Heritage

Stave Church

• Wooden churches from the

Middle Ages.

• Only country in Northern

Europe with intact churches.

• Carved Decoration:

Mix of Christian designs with

pre-Viking motifs.


Stave Church

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Cultural Heritage Stave Church


Stave Church

• Wooden churches from the

Middle Ages.

• Only country in Northern

Europe with intact churches.

• Carved Decoration:

Mix of Christian designs with

pre-Viking motifs.

• The most popular are in

Sognefjord.

• Urnes Stave Church

the oldest.

• Borgund Stave Chuch

the most photographed.

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Norway Presentation

UNESCO Sites Cultural Heritage

2015

PHOTO: KURT HAMANN/VISITNORWAY.COM

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UNESCO Sites

UNESCO Sites

• Geirangerfjord.

• Nærøyfjord and Aurlandsfjord.

• Urnes Stave Church.

• Rock Carvings in Alta.

• The Vega Islands.

• The Sturve Geodetic Arc

(Hammerfest).

• Røros.

• Bryggen–Hanseatic Wharf

in Bergen.

Map of UNESCO Site Destinations in Norway

Cultural Heritage

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Norway Presentation

National Tourist Routes Cultural Heritage

2015


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Cultural Heritage

National Tourist

Routes

• Scenic Roads.

• Architectural elements.

• 18 different routes will be

complete in 2023.

Map of National Tourist Routes in Norway

National Tourist Routes

www.visitnorway.com

National Tourist Routes

National Tourist

Routes Examples:

• The Atlantic Road.

• Trollstigen.

• Stegastein viewpoint


Cultural Heritage

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Norway Presentation

Sami Culture Cultural Heritage

2015


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Cultural Heritage

Sami Culture

• Indigenous people of Norway.

• Norway, Sweden, Finland and Russia.

• From Middle to Northern Norway

• Karasjok: the sami capital.

• Kautokeino: important sami culture centre.

• Reindeer herding. Joik: the sami traditional song.

Map of Sami

Sami Culture


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Norway Presentation


Norway Active

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Norway Presentation

2015

Summer Activities Norway Active

PHOTO: ESPEN MORTESEN/VISITNORWAY.COM

PHOTO: ANDERS GJENGEDAL/VISITNORWAY.COM

www.visitnorway.com

Norway Active

Summer Activities

• Accessible.

• Wildlife safaris:

whale, birds, moose, sea

eagle, musk ox.

• Water Activities:

Kayaking, canoeing, rafting,

deep sea rafting, fishing.


Summer Activities

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Norway Active Summer Activities


Summer Activities

• Accessible.

• Wildlife safaris:

whale, birds, moose, sea

eagle, musk ox.

• Water Activities:

Kayaking, canoeing, rafting,

deep sea rafting, fishing.

• Glacier Activities:

walking, climbing.

• Mountains and Fjords:

Hiking, biking, climbing, skiing.

www.visitnorway.com

Norway Presentation

Summer Activities

2015

Norway Active

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Norway Presentation

Norway Active Summer Activities Hiking in Norway

2015

PHOTO: HÅVARD MYKLEBUST/VISITNORWAY.COM

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Norway Active

Hiking in Norway

• Norway Natural Wonders:

Fjords, mountains and

waterfalls.

• Varied landscape.

• Marked trails for hiking.

• One day excursions or

longer hikes.


Hiking in Norway

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Norway Presentation

Norway Active Summer Activities Easy to Hike in Norway

2015


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Norway Active

Easy to Hike

in Norway

• Extensive network of affordable

hiking cabins run by The

Norwegian Trekking Association

(DNT).

• The unique Nordic concept “The

Right of Access”

(Allemannsretten).

• Gulf stream and a mild climate.

• Long Days.


Easy to Hike in Norway

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Norway Active Easy to Hike in Norway


Easy to Hike

in Norway

• Extensive network of affordable

hiking cabins run by The

Norwegian Trekking Association

(DNT).

• The unique Nordic concept “The

Right of Access”

(Allemannsretten).

• Gulf stream and a mild climate.

• Long Days.

• Norwegian nature is accessible:

Many hiking trails start within

walking distance of the towns and

villages.

www.visitnorway.com

Norway Presentation

Norway Active Summer Activities Cycling in Norway

2015

PHOTO: MANFRED STROMBERG/VISITNORWAY.COM


www.visitnorway.com

Norway Active

Cycling in Norway

• Impressive nature and

landscape.

• Coastal and mountain roads.

• Little traffic.

• June, July, and August.

Cycling in Norway


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Norway Presentation

Norway Active Summer Activities Fishing in Norway

2015

PHOTO: AYNGVE ASK/VISITNORWAY.COM

www.visitnorway.com PHOTO: AYNGVE ASK/VISITNORWAY.COM

Norway Active

Fishing in Norway

• Sweet water and deep sea

fishing.

• Local guides and packages for

groups.

• Regulations to 15 kg

and 1 trophy.

Fishing in Norway

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Norway Presentation

Norway Active Summer Activities

2015

Dream Destination

for Sport and Family

Anglers


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Norway Active

Dream Destination

for Sport and

Family Anglers

• A large variety of fish.

• Deep Sea Fishing:

Northern Norway,

Fjord Norway and Trøndelag.

• Freshwater Fishing:

Hemsedal and Gjøvik region.

Dream Destination for Sport and Family Anglers


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Norway Active Dream Destination for Sport and Family Anglers


Dream Destination

for Sport and

Family Anglers

• A large variety of fish.

• Deep Sea Fishing:

Northern Norway,

Fjord Norway and Trøndelag.

• Freshwater Fishing:

Hemsedal and Gjøvik region.

• High and modern standard.

• Friendly hosts.

• Beautifully located by the water side.

• Stunning and diverse landscape.

www.visitnorway.com

Norway Presentation

2015

Winter Activities Norway Active


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Winter Activities

Winter Activities

• Accessible activities.

• Ski resorts.

• Soft Activities:

Northern Light Safari, Ice

Fishing, Snow Shoeing.

• Adrenaline:

Dog Sledding, Snow Mobile, Off

Piste Skiing.

• Ice Hotel.


Norway Active

www.visitnorway.com

Norway Presentation

2015

Norway Active Winter Activities Skiing in Norway

Destinations

PHOTO: PER ERIKSSON/VISITNORWAY.COM

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Norway Active

Skiing in Norway

Destinations

• Trysil.

• Hemsedal.

• Hovden.

• Skeikampen.

• Hafjell/Kvitfjell.

• Geilo.

• Beitostølen.

• Norefjell.

• Lillehammer.

• Fjord Norway & Telemark

Map of Skiing Destinations in Norway

Skiing in Norway

www.visitnorway.com

Norway Presentation

2015

Norway Active Winter Activities Skiing in Norway

USPs


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Skiing in Norway

Skiing in Norway

USPs

• Good snow conditions.

• No queues.

• Ski in/ski out.

• Family friendly.

• Easy to reach.


Norway Active

PHOTO: MORTEN RAKKE/VISITNORWAY.COM

www.visitnorway.com

Norway Presentation

2015 PHOTO: MORTEN RAKKE/VISITNORWAY.COM

Sustainable

Norway

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Norway Presentation

Brand Norway

2015

Sustainable

Norway


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Sustainable Norway

Brand Norway

• “Norway–powered by nature”

reflects sustainability.

• Norway present a unique nature,

rich history, local cultures and

food experiences.

• World class sustainable solutions.

• Responsible industry.


Brand Norway

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Sustainable Norway Brand Norway


Brand Norway

• “Norway–powered by nature”

reflects sustainability.

• Norway present a unique nature,

rich history, local cultures and

food experiences.

• World class sustainable solutions.

• Responsible industry.

• Norwegian hotels are environmentally

credited and certified.

• Certified suppliers tagged “Green

Travel.”

• Certified destinations tagged

“Sustainable Destination.”

www.visitnorway.com

Norway Presentation

2015

Sustainable

Norway

Focused Destination

Development


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Sustainable Norway

Focused Destination

Development

• Four “Sustainable destination.”

• More to come.

• International GSTC-recognition

applied in 2015.

Focused Destination Development

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Norway Presentation

2015

Sustainable

Norway Certifications


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Certifications

Certifications

• A monitor- and management tool

assisting local destinations.

• 45 criteria and 108 indicators.

• Recognised destinations are

branded “Sustainable

destination.”

• The work enhances local

prosperity and create local value.


Sustainable Norway

PHOTO: ESPEN MILLS/VISITNORWAY.COM

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Norway Presentation

Accommodation

and Restaurants

2015 PHOTO: ESPEN MILLS/VISITNORWAY.COM

www.visitnorway.com 2015

Norway Presentation

Accommodation

and Restaurants Accommodation

PHOTO: JUVET.COM

www.visitnorway.com

Accommodation and Restaurants

Accommodation

• No star ranking.

• Minimalist style.

• Luggage Service.

• Prices always include breakfast.

• Scandinavian breakfast buffet.

Accommodation

PHOTO: JUVET.COM

www.visitnorway.com

Norway Presentation

Accommodation

and Restaurants

Accommodation Types of

Accommodation

2015


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Types of

Accommodation

• Many chain hotels:

Thon, Scandic, Choice, First,

Radisson, De Historiske & Best

Western.

• Other types of accommodation:

Independent hotels

Rorbuer

Ice hotels

Cottages & camping

Farms

Types of Accommodation



Norway Presentation

Accommodation

and Restaurants Restaurants



www.visitnorway.com


Restaurants

• Young gastronomic culture.

• Find variety in cities.

• Half board = good deal.

• Service closed after 21:00.

Restaurants



Norway Presentation

Accommodation

and Restaurants Local Food


www.visitnorway.com


Local Food

• Seafood and Coastal

specialities.

• Regional specialities.

• On the menu.

• Hanen: Norwegian farms.

Local Food



www.visitnorway.com

Norway Presentation


Working With

Norwegians


Norway Presentation

Working Hours Working With

Norwegians


www.visitnorway.com

Working With Norwegians

Working Hours

• Contact hours:

08:00-15:00

• National Holidays:

closed.

• Public Service:

Summer opening hours.

• Sundays closed.

Working Hours



Norway Presentation

Working Culture Working With

Norwegians


www.visitnorway.com

Working Culture

Working Culture

• Use cell phones.

• No culture for negotiations.

• Control your voice and temper.

• Informality

• Dress code:

Business casual.


Working With Norwegians
