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Wednesday, 3 October 12

Tripomatic pitch deck

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Pitch deck for Tripomatic

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Page 1: Tripomatic pitch deck

Wednesday, 3 October 12

Page 2: Tripomatic pitch deck

Tripomatic helps you plan your trips.

We recommend what to do and create a personalized itinerary for your trip.

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Page 3: Tripomatic pitch deck

Within minutes, you can download your own personalized travel guide.

More importantly, you can install our app and use the guide en route including all goodies smartphones provide.

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Page 4: Tripomatic pitch deck

THE STORY

Back in 2010, we were planning a road trip around Lake Geneva, Switzerland.

It took us several days to research where to go and what to see, prepare a trip plan and arrange flights, car and lodging.

A year later, we introduced Tripomatic, a web app to help people plan their trips.

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Page 5: Tripomatic pitch deck

THE VISION

We are a personalized travel agent that helps people create awesome itineraries. We are a genie in their pockets knowing exactly where they are, what do they see and what to do next.

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Page 6: Tripomatic pitch deck

BUSINESS MODEL

Short run:

Commission on bookings for hotels, flights, car hire etc., sales of offline maps and data in mobile apps as in-app purchases.

Long run:

Personalized travel packages that include flights, lodging etc. but are created on the fly according to user’s itinerary.

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Page 7: Tripomatic pitch deck

TECHNOLOGY

API based cloud platform

JavaScript based website frontend in Google Closure

Native iOS and Android apps

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CONTENT

About 400 destinations with about 50k hand picked POIs.

Twitter-like descriptions for fast orientation.

Image based planning incorporating a large map.

Content is seeded by us and then grows with crowdsourcing.

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Page 9: Tripomatic pitch deck

MARKETING

• Public relations

• Social networks

• Cross sell at own existing websites

• PPC advertising

•Organic traffic

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Page 10: Tripomatic pitch deck

COMPETITION

• STAY.com

•WanderFly

• Gogobot

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Page 11: Tripomatic pitch deck

THE TEAM

Created by husband and wife, both with over 7 years of experience with travel and e-commerce.

Together they have created travel websites with over a million USD revenue in 2011.

There are currently 7 people working full-time on Tripomatic.

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Page 12: Tripomatic pitch deck

FINANCE

Tripomatic does not have external investors. Tripomatic is fully financed by existing revenue streams from other projects.

We are however looking for a strategic partner / investor that would combine our technology with great content.

We are currently not focusing on monetizing Tripomatic.

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KEY FIGURES

• 400+ destinations covered

• about 30k users, 150 new users daily

• 200+ trips planned daily

• website traffic about 100k visits / month

• iOS app - about 10k active users / month

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Page 14: Tripomatic pitch deck

CURRENT STATUS

•Website launched August 2011

• iPhone app launched May 2012

Currently we work on Android app, new iOS app and redesigned web interface, code named Tripomatic 2.0 (more later)

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STRATEGY

Become the best trip planning platform available.

Acquire a solid user base.

Find a strategic partner, grow big, sell.

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Page 16: Tripomatic pitch deck

ROADMAPTripomatic 2.0

Milestone 100k users

Positive cash flow

Q4 12

Q1 13

Q3 13

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TRIPOMATIC 2.0

Tripomatic 2.0 is based on more than a thousand user feedbacks.

We focus on mobile devices, bringing the power of planning to smartphones and tablets.

We unify user experience and focus on simplicity and making planning as simple as possible.

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Page 18: Tripomatic pitch deck

TRIPOMATIC 2.0

New, full-featured, beautiful native mobile apps including downloadable offline maps, trip planning features and full cloud based sync.

Completely new javascript based web app, focused on simple UI and versatility of use.

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Page 19: Tripomatic pitch deck

Wednesday, 3 October 12