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Get insights. Better health. Jacqueline Thong co-founder / CEO

Ubiqi Pitch Deck

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Page 1: Ubiqi Pitch Deck

Get insights. Better health.

Jacqueline Thongco-founder / CEO

Page 2: Ubiqi Pitch Deck

Healthcare is not serving the patient...

OK, I’ll give it a try but I’ve already tried so many different meds!

I’m not sure what to recommend for your increased pain... maybe you can try this new drug?

Page 3: Ubiqi Pitch Deck

Big data... big dealPower of secondary data lost if not used to change healthcare delivery

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Page 4: Ubiqi Pitch Deck

How can patient data be useful?

Personal Discovery Engine

DISEASE TRACKER

PASSIVE MOBILE/DEVICE DATA

3RD PARTY DATA

PERSONALIZED FEEDBACK

CLINICAL EFFECTIVENESS

ITERATE

Ubiqi provides a structured experiment framework

Page 5: Ubiqi Pitch Deck

BASELINE SAMPLE HYPOTHESES

We power “citizen science” through n=1 experiments

A B B A

A A B B

RANDOMIZATION OUTCOME AGGREGATION

PATIENT:Identify triggersUnderstand symptomsCompare therapiesReport side-effects

HEALTHCARE ORGANIZATIONS:Understand patient behaviorAnalyze patient responseCompare therapiesReview safety data

Page 6: Ubiqi Pitch Deck

Apply same framework across multiple conditions

pain respiratory gastrointestinal

Page 7: Ubiqi Pitch Deck

We create value for many healthcare organizations

PATIENT

PAYER

PHARMACY BENEFITS

MGMT

PHARMACY CHAINS PROVIDERS DISEASE

MGMT

PHARMA HEALTHCARE IT (EMR)

Page 8: Ubiqi Pitch Deck

$1-5PER USER PER MONTH

Software-as-a-Service revenue model

$50-100KBASE SETUP

1X

GROWS WITH USER BASEONE-TIME FEE

Page 9: Ubiqi Pitch Deck

Addressable market is 63M people in US alone

250MAMERICANS COVERED BY HEALTH INSURANCE

125MHAVE CHRONIC CONDITION

63MBENEFIT FROM SELF-MANAGING

OUR ADDRESSABLE MARKET

Page 10: Ubiqi Pitch Deck

Ubiqi has a unique approachACTIONABLE INSIGHTS

PATIENT-DRIVEN PROTOCOLS

CONDITION TRACKING

PROVIDER-DRIVEN PROTOCOLS

UBIQI

RINGFUL HEALTH

STUDY CURE

GENOMERA

THECARROT

Page 11: Ubiqi Pitch Deck

30+ years of experience in healthcare, technology, and design

Jacqueline Thong, CEOAnshuman Sharma, CTOWilliam Tang, Design Lead

ADVISORS ESTHER DYSONJAYANT PARTHASARATHY, PHDCHRIS ADAMS, MBA, PHDEGILIUS SPIERINGS, MD, PHDMATTHEW MAMET

Page 12: Ubiqi Pitch Deck

We have strong resultsFrom initial migraine minimum viable product: 18K+ patients 20% active for more than 6 months Positive health outcomes!

Paying customer

Partnerships

In discussion

Partnerships

Page 14: Ubiqi Pitch Deck

Payers are our key target; first build credibility

2013 $600K

2014 $4M

2015 $16M

PHARMA PILOTS

SCALE PHARMA MODEL

PAYER PILOTS

SCALE PAYER MODEL

2016 $45M

2017 $75M REVENUE

Page 15: Ubiqi Pitch Deck

Seeking guidance in partnership development and $700KKEY USE OF FUNDS FOR Q12013 - Q42013

3%3%

9%

10%

20%

55%

R&DBusiness developmentCOGSAdminB2B MarketingUser acquisition

Page 16: Ubiqi Pitch Deck

We envision acquisition by a payer or disease management company

Disease management companies

Healthcare payers

Page 17: Ubiqi Pitch Deck

That’s great! Let’s work together to make that even better.

I saw that when I do yoga AND take the new meds, my daily pain scores are 20% lower!

Help us create this alternative future!

Page 18: Ubiqi Pitch Deck

Get insights. Better health.

Jacqueline Thongco-founder / [email protected]+1 617 794 2089www.ubiqihealth.com

Page 19: Ubiqi Pitch Deck

Financial projections

Page 20: Ubiqi Pitch Deck

ROI to pharmaExample: Eli Lilly / Boehringer-Ingelheim’s Tradjenta

Revenues are $3.5B annually (2.3M pts)Adherence is 50% for oral anti-diabetic medicationsEstimated $1.75B revenue lost per year250K patients enroll in UbiqiAt $5 per patient per monthB-I PAYS UBIQI $1.25M (1 year)

10% of users get better results25K patients increase adherence to 75%B-I INCREASES REVENUES BY: +$47M (1 year)

Page 21: Ubiqi Pitch Deck

ROI to payersExample: Aetna has 16 million subscribers

8% have asthma, costs them $2500/pt25% enroll in Ubiqi program: 320K subscribersAt $1 per member per month...AETNA PAYS UBIQI $3.8M (1 year)

25% of users get better results80K subscribers reduce ER visits, hospital visits, unnecessaryprescription meds, save $500 each/yrAETNA SAVES: $40M (1 year)

Page 22: Ubiqi Pitch Deck

Intellectual PropertyItems we anticipate constitute defensible IP:i) process of taking structured / unstructured data and extractingfeature sets that are disease-specific and map to clinical evidence;

ii) learning engine which allows user to construct personalizedexperiments that they can run to create evidence;

iii) algorithm that makes suggestions on what pieces of anexperiment the user might want to choose to ensure success basedon base-line and crowd-sourced data;

iv) algorithm that aims to increase the information contained inunstructured patient-reported data to have stronger mappingbetween evidence and outcomes