Bérénice ROURE

Ludmilla BESSEYRE DES HORTS

MBA2A

A new way of purchasing by dif ferent channels

Makes the dif ference with a traditional website and allows a virtual visit of the hotel in an amazing and original way

A new way of travelling : people are not using laptops anymore, Smartphones & tablets are the new tools

SERVICE CHANGE

Extra sales of services

SERVICE CHANGE CONT…

Book for a guided tour

Book for a special

restaurant

Book for a special

evening

Boutique of the Hotel

Spa treatments

And many others…

Guest satisfaction feedback instantaneously

SERVICE CHANGE CONT…

Have surveys about guest

satisfaction

Can react instantaneously

to guest needs

Can correct in case of bad

feedbacks

Enhance quality of service

Improve hotel’s image

Interaction with other guest thanks to social medias

SERVICE CHANGE CONT…

• Exchange & share

your experience

• Interact with guest

about the hotel

• Increase hotel

presence in Social

Media and enhance

a faster

communication

Can answer quicker & faster to guest expectations

Guest can feel “unique” thanks to customization and CRM

Enhance guest satisfaction

Personal relationship with guest

Clean the database of the hotel very often

More visibility of the different departments of the hotel

Gain of profitability & time

Revenue generator

WHAT FUTURE FOR THE HOTELS?