28
Parks Canada in Cape Breton From the magic of living history to the place where the mountains meet the sea.

Cabot trail conference march 26, 2015

Embed Size (px)

Citation preview

Page 1: Cabot trail conference march 26, 2015

Parks Canada in Cape Breton

From the magic of living history to the place where the mountains meet the sea.

Page 2: Cabot trail conference march 26, 2015

Map •  Cape Breton Highlands National Parks •  Alexander Graham Bell National Historic Site •  Fortress of Louisbourg National Historic Site •  Marconi National Historic Site •  St. Peters Canal National Historic Site •  Canso Islands National Historic Site

Page 3: Cabot trail conference march 26, 2015

•  CBH: Over 212,000 visitors (first-time visitor at 79%) •  AGB: Over 64,000 visitors (first-time visitor at 77%) •  FOL: Over 73,000 visitors (first-time visitor at 85%)

•  From Canada (ON, NS, QC), USA, Germany

•  More adult/senior visitor base –  Gentle Explorers and Authentic Experiencers

•  Targeting young families and young adults in 2015

Our visitors in 2014

Page 4: Cabot trail conference march 26, 2015

May 16 to October 18, 2015

Page 5: Cabot trail conference march 26, 2015

Take in the stunning coastal scenery and meandering

hiking trails of Cape Breton Highlands National Park

Page 6: Cabot trail conference march 26, 2015

Equipped Camping No tent? No problem! Hassle-free camping

Page 7: Cabot trail conference march 26, 2015
Page 8: Cabot trail conference march 26, 2015

Connecting with visitors •  Parks Canada interpretation

staff personally connected

with over 26,000 visitors

•  Roadside roves

•  Daily guided hikes

•  Paid evening programs

Page 9: Cabot trail conference march 26, 2015
Page 10: Cabot trail conference march 26, 2015

Skyline Interpretation Station 8867 contacts made – average of 134 participants daily

Page 11: Cabot trail conference march 26, 2015

Seeing in the Dark The adventure doesn't end at dusk

Page 12: Cabot trail conference march 26, 2015

2015 – What’s New?

Page 13: Cabot trail conference march 26, 2015

Red Chair Challenge Breathtaking locations across the island

Page 14: Cabot trail conference march 26, 2015

oTENTik Settle into outdoorsy comfort

Page 15: Cabot trail conference march 26, 2015

New festival - Roots to Boots June 11-14, 2015

Page 16: Cabot trail conference march 26, 2015

New hands-on experience Hike a trail. Plant a tree. Save a forest!

Page 17: Cabot trail conference march 26, 2015

Hike a trail. Plant a tree. Save a forest! Glasgow Lakes Extension New Trail

Page 18: Cabot trail conference march 26, 2015
Page 19: Cabot trail conference march 26, 2015

Explore the life and work of the great inventor at

Alexander Graham Bell National Historic Site

Page 20: Cabot trail conference march 26, 2015

White Glove Tour A behind-the-scenes tour of the Bell collection

Page 21: Cabot trail conference march 26, 2015
Page 22: Cabot trail conference march 26, 2015

Travel back in time at the Fortress of Louisbourg National Historic Site, an 18th century French fortress

complete with citizens, soldiers, and even chocolate and rum!

Page 23: Cabot trail conference march 26, 2015

Have a blast Add an explosive element to your visit with cannoneer training

Page 24: Cabot trail conference march 26, 2015

Old Town Trail 2.25 km (1.4 mile) along the shore of Louisbourg Harbour

Page 25: Cabot trail conference march 26, 2015

18th Century Camping A brand-new old-fashioned camping experience

Page 26: Cabot trail conference march 26, 2015

Mouthwatering Moments

•  Period restaurants •  King’s Bakery •  Healing Gardener Tour •  Chocolate Treats

workshop •  Cooking demonstrations •  Wine Tasting

...and RUM

Page 27: Cabot trail conference march 26, 2015

Louisbourg Rum Experience Worth Protecting! Learn how the sugar trade sweetened 18th century life

Page 28: Cabot trail conference march 26, 2015

Merci.