FACEBOOK

Facebook is a social networking website launched in February

2004 that is operated and privately owned by Facebook, Inc.,

with more than 845 million active users. Mark Elliot

Zuckerberg( Born May14, 1984) is an American computer

programmer and Internet entrepreneur. He is best known for

co-founded as a private company in 2004 by Zuckerberg and

classmates Dustin Moskovitz, Eduardo Saverin, and Chris

Hughes while they were students at Harvard University.

WHAT KIND OF PEOPLE USE FACEB OOK

People ages 18-34 spend the most time on

Facebook, consisting of 8.5 hours out of 22.4 spent

on line. People over 55 spend 4.6 out of a total 21.5

hours on line.

FACEBB OOK STATS - GENERAL GROWTH

More than 300 million active user

More than 150 million user log on each day

More than 2/3rds of users outside of college

The fastest growing demographic is 35&years.

About 70% of facebook users outside the U.S.

“WHAT’S HAPPENING HERE?

Every serious business should have a presence on

social networks.

Business need to make their connections

meaningful.

Website magazine August 2009

Welcome to the Revoulution

FACEB OOK STAT-USERENGAGEMENT

Average user has 130 friends on the site

More than 6 billion minutes spent a day

More than 40 million user update their statuses

once each day

More than 10 million users become fans of pages

each day

FACEBOOK

On May24,2007 Zuckerberg announced Facebook Platform a

development platform for programmers to create social

applications with Facebook. Within weeks, many applications had

been built some already had millions of users. It grew to more

than 800,000 developers around the world building applications

for Facebook Platform. On November 6,2007, Zuckerberg

announced a new social adversting system called Beacon, which

enabled people to share information with their Facebook friends

based on their browsing activities on other sites.

FACEBOOK

In 2010 Zuckerberg was named Time Magazine’s

Person of the year. As of 2011, his personal wealth

was estimated to be $17.5 billion making him one of

the world’s youngest billionaires. On July 21, 2010,

Zuckerberg reported that the company reached the

500 million-user mark. In 2010, Steven Levy who

authored the 1984 book Hacers: Heroes of the

Computer revolution, wrote that Zuckerber clearly

thinks of himself as a hacker.

FACEB OOK

President Barack Obama and Zuckerberg talk before

a private meeting where Obama dined with

technology business leaders in Woodside, California,

February 17,2011.

WHAT IS FACEBOOKCassandra Carey

Media

7:00 to 9:45