The We Economy “ ” Emma Jane Hogbin [email protected] @emmajanedotnet

We Economy - Drupalsouth

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For nearly ten years I have used open source software tools to earn a living. It may have started as the "me" economy, but over the last decade I have become part of the "we" economy. I rely on complete strangers to build me the tools that I use daily; and other complete strangers rely on the work that I do too. I have deployed open source solutions for government agencies, non-profits and for-profit companies. Everyone wants to know, "What's the catch?"In this 45 minute presentation we'll explore the underbelly of the open source world and address the questions: * Is it a scam? What about my competitor advantage? Can they steal my password? * Who uses this stuff anyway? (Hint: everyone in this room is probably using something that was built on open source software.) * Can serious for-profit businesses (and government) rely on this "free" stuff? * Who makes this stuff? They can't possibly have a job. They must live in their mother's basement!FOSS is serious business and it works because people like you pitch in. In the second half of the presentation I'll give you a tour of some of the contributions I've made to the FOSS community (hint: very few of them are programming). I'll wrap up with my 2010 project: The 100 Mile Client Roster. In this project I will be open sourcing my business so that you can do what I do too.*(* Book deals, international fame, and world travel not guaranteed.)

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The We Economy“ ”

Emma Jane [email protected]

@emmajanedotnet

Is it a scam?

Who uses it?

People and businesses just like you● WhiteHouse.gov● Fast Company● Now Public● Ozzy● The Ginger Press

Is it f'reals?

SourceForge

● Intel● Dmitry Gaskin

Who makes it?Who makes it?

http://www.flickr.com/photos/chrisjrn/4287739954/

http://www.flickr.com/photos/puregin/2313464727/http://www.flickr.com/photos/puregin/2313464727/

http://www.flickr.com/photos/demet/3350031934/http://www.flickr.com/photos/demet/3350031934/

My history● 1996: First paid Web contract“ ”● 1999: carpenters don't steal their tools“ ”● 2001: Switched to only FOSS on Windows● 2002: Installed Debian● 2003: First open source contribution● 2004: TLDP Coordinator● 2009: First Drupal core patch

(Government) Deployments● 2001: Career planning for students● 2002: Dialogue on Foreign Policy● 2006: QA for Paramedics, Digital Asset

Management, Archive support, Tourism micro-sites

Scams, securityand open source code“ ”

● Code● Open Licenses (GPL, CC, GNU-FDL)● Data● Project Security Teams● Coverity Scan

My FOSS contributions● Conference presentations● Documentation● Blog posts● Screencasts● Core patches● Deployments● Advocacy● Client User Group

“How much for a Free Web site?”● $1500, unless it's not● Using multi-site● Using install profiles and features

The 100 Mile Client Roster● Over 3000 views on slideshare.net● DrupalCon, FOSDEM, FSOSS, LCA miniconf● www.the100mileclientroster.com

The Kits● Identity kit: brochures, business cards and postcards

● Marketing kit: planning calendars

● Web hosting kit: Drupal multisite

● Proposal writing kit: to get new clients

● Money kit: budgeting, planning your work, gnucash, bookkeeping

● Workshop kit: plan and deliver an outcome based workshop

● Web site kit: templates to use with clients (based on my Web site action plan)

● Newsletter kit: based on effective email campaign content

● Desktop publishing kit: OOo templates for nice looking handouts/short books

● Conference kit: plan and run your own conference

● Membership kit: uses open atrium + includes membership model (business guide)

● Trade show booth kit: booth design, give-aways, success strategies

What questions do you have:● WTF is the GPL?● How do you make money?● What are your pricing and business strategies?● Can I use FOSS to do rapid prototyping?● How do I start getting contributed?● Is there security in FOSS projects?● Something else?