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Strategic Analysis of Plastics in the Electric Vehicles
Market in Europe and North America Plastics to steal share from metals in minor under-hood components
M743-39
2 M743-39
Contents
Section Slide Numbers
Executive Summary 4
Market Overview 10
Total Market -
• External Challenges: Drivers and Restraints 27
• Forecasts and Trends 36
• Demand Analysis 48
• Competitive Analysis 50
• Mega Trends and Industry Convergence Implications 55
• The CEO’s 360 Degree Perspective on the Electric Vehicle Materials Market 57
Powertrain Materials Segment Breakdown 59
Battery Casing Materials Segment Breakdown 76
Thermal Management System Materials Segment Breakdown 84
Wire and Cable Materials Segment Breakdown 99
The Last Word 106
Appendix 109
4 M743-39
Executive Summary
• Driven by a rapid rise in the production of electric vehicles (EVs), the European and North
American plastics market for EVs is in its early stages of growth.
• Currently, the penetration level of plastics in many key applications is very low but is
expected to gradually increase during the forecast period of 2011–2017.
• Increased interest in polymeric materials is mainly driven by a lightweighting trend as
original equipment manufacturers (OEMs) look for alternative materials that offer high-
performance characteristics and weigh as little as possible. Lightweighting is crucial in
order to increase EV mile range.
• Market growth is also set to follow new product developments that effectively address the
unique challenges OEMs face with EVs.
• In 2010, the total materials market for EVs was 200.8 tons by volume.
• The market is expected to grow at a compound annual growth rate (CAGR) of 97.6
percent during the forecast period to reach 23,613.4 tons in 2017.
Source: Frost & Sullivan analysis.
5 M743-39
Executive Summary
• Battery casings and powertrains are the segments poised to offer high market
growth because they are characterized by low levels of plastic penetration.
• The need for lightweighting in EVs has driven some companies to use lightweight
materials for structural components. For example, BMW is considering carbon fiber
composites for their chassis. However, the body-in-white (BIW) construction of
these EVs is similar to that of conventional vehicles and so is not considered as a
part of the study.
Source: Frost & Sullivan analysis.
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Executive Summary—Market Engineering Measurements
Market Stage
Growth
Market Revenue
$ 0.5 M
(2010)
Market
Units/Volume
200.8
Tons (2010)
Market Size at
End of Forecast
Period
23,613.4
Tons (2017)
Base Year
Market Growth
Rate
230.0%
7-year Forecast
Market Growth
Rate
97.6%
(CAGR)
Customer Price
Sensitivity
6
(scale:1 [Low] to 10 [High])
Degree of
Technical
Change
9
(scale:1 [Low] to 10 [High])
Market Overview
Total EV Plastics Market: Europe and North America, 2010
For a tabular version click here. Stable Increasing Decreasing
Note: All figures are rounded. The base year is 2010. Source: Frost & Sullivan analysis.
Average Price
Per Ton
$2,600
45%
Market
Concentration
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Average
Product
Development
Time
2.5
Years
Number of
Companies that
Exited*
0
2010
Number of
Companies that
Entered*
3
2010
Number of
Competitors
15
(active market competitors in
base year)
Executive Summary—Market Engineering Measurements
(continued)
Competitor Overview
Stable Increasing Decreasing
Industry Advancement
Marketing
Spend as a
Percent of
Market Revenue
10.0%
Average R&D
Spend by
Product
$5 M–
$10 M
*Existing competitors that supply to EV market.
Note: All figures are rounded. The base year is 2010.
Source: Frost & Sullivan analysis.
8 M743-39
Executive Summary—CEO’s Perspective
2
The need to increase EV mile range and a
consequent lightweighting trend will favor the
penetration of plastics.
3
OEMs face a critical challenge to find a
plastic that matches desired performance
characteristics.
4 The lack of an established recycling process for automotive plastics may be a challenge in the long run for the adoption of plastics.
5
OEMs will look to innovative products that
may help address strength and
electromagnetic compatibility (EMC)
requirements.
1 Battery casings and powertrain systems offer
the greatest growth opportunities.
Source: Frost & Sullivan analysis.
9 M743-39
Leonidas Dokos Global Program Manager – Transportation
Chemicals and Construction Chemicals
+44 (0)1865 39885
Deepan Kannan Industry Analyst, Chemicals & Materials
+91-44-66814197
Research Team
Shree Vidhya Karunanidhi Research Analyst, Chemicals & Materials
+91-44-66814191
Lead Analyst Contributing Analyst
Research Director