1. Transcending Enterprise Network Boundaries:
Building intranet cloud for large enterprises (VCE)
Your Journey to thePrivate Cloud
Venkatesh K. Iyer
Head VCE (India & SAARC)EMC
venkatesh.iyer@emc.com

2. Cloud Computing . . .
Why Now?
3. 2010
2009
1
3
Virtualization
2
14
Cloud Computing
Source: Gartner - The 2010 CIO Agenda, Q4 2009
Reason #1: CIO Priorities
4. Reason #2: IT Infrastructure
Complex
Inefficient
Inflexible
Costly
28%Invest
72%
Maintain
5. Growingby aFactor of 44
2009:0.8 Zettabytes
2020:35.2 Zettabytes
Source: IDC Digital Universe Study, sponsored by EMC, May 2010
Reason #3: The Digital Universe 2009-2020
6. Whats Creating this Explosion?
VideoSurveillance
Growth ofMobile Users
Medical Imaging
(PACS Data, ElectronicPatient Records)
Non-TraditionalIT Devices
(RFID Readers,Navigation Systems)
Smart Devices
(Smart Electric Grids,Smart Buildings)
Increased AccessTo Broadband
Source: IDC Digital Universe Study, sponsored by EMC, May 2010
7. Whos Going to Manage All This Information?
You!
Individuals
Enterprises
>70%
85%
8. Enter the Cloud.
9. Three Approaches to Cloud Computing
Virtualization
Verticalization
Applications
Applications
ber-cloud
Middleware
Middleware
Virtual Infrastructure
Database
Database
Storage Pool
Operating System
Operating System
CPU Pool
Network
Server
Storage
10. What is VCE?
a strategic alliance of three industry leaders
blueprints
& solutions
reference
architectures
aligned
technologies
shared vision
private cloud
jointservices
shared partner ecosystem
11. 12. IT Production
Business Production
IT-as-a-Service
Lower Costs
Improve Quality Of Service
Improve Agility
Development, Test & IT OwnedApplications
85%
95%
% Virtualized
50%
30%
Platinum
15%
Gold
The Journey to the Private Cloud
13. 14. 20% More Storage Efficiency Out of the Box
Guarantee:
At least 20% More Efficiency
or EMC will make up the difference at no additional cost
EMC Unified
"Other"
300TB
50%
RAID Parity
File Sys Format
Snapshot Reserve
Core Dump Reserve
System Reserve
250TB
31%
200TB
20%
150TB
100TB
Usable
50TB
0
100% NAS
50% NAS
50% SAN
100%
SAN
100% NAS
50% NAS
50% SAN
100%
SAN
15. And Thats Just the Start
Flash and SATA
Unified Management
Simple
Efficient
FAST Cache
Multi-Protocol
VMware Integration
Sub LUN FAST
Virtual Provisioning
Deduplication
Self Serviceability
Compression
Industry's BEST VMware Integration
Five-9s Reliability
Disk Spin Down
16. Optimized for VMware (over 60 integration points)
vCenter Integration

Single point of control for storage tasks

17. Just 2 clicks to provision storageVAAI Integration

Intelligent off-loading of storage functions to EMC storage

18. Accelerates VM deployment, replication, Storage Vmotion 19. 10X less I/O, 10X more VMs,up to 10X fasterFAST Suite optimized for virtualization

Automatically meet dynamic virtual workload demands