NAME: MATRIC #:SUBJECT: LECTURER: SEMESTER:

Jayar Caraballo Namdar ZanganehBBA113AP980CICT3223 E-BankingHamza Abd Allah Al ShormanSeptember 2014

Also known as Internet banking, it refers to the use of the Internet as a delivery channel for banking services, including traditional banking services such as balance enquiry, printing statements, fund transfers to other accounts and bill payments and new banking services such as electronic regular payments and direct credit for salaries.

IB Usage Demographics

Age was found to impact on the customer's willing to use

IB. Younger bank customers seem all the more willing to

use IB products and services, while the preparedness to

use such technology decreases as age increases.

Age coupled with factors, such as…

• Educational level

• Marital state, and

• Economic state

…also change the findings of the studies conducted

worldwide.

Young, affluent and educated people from both genders are more frequent users of e-banking, accessing their account

information and executing banking activities online. The same counts for middle-aged people of higher education and higher

income. among consumers with the high level of education

Women are more in need of fast e-banking solutions to fit their busy

schedule

Women are

more in need

of fast e-banking solutions

to fit their busy schedule

The probability

of adopting e-banking decreases with age.

The probability

of adopting e-banking

decreases with age.

A study in the UK, estimated that by 2012, more than 9.2 million people were still perceived to be resistant in getting involved in this electronic age.

Their research noted that older people usually buy products and services according to their convenience.

A study in the UK, estimated that by 2012, more than 9.2 million people were still

perceived to be resistant in getting involved in this electronic age.

Their research noted that older people usually buy products and services according

to their convenience.

Compatibility:

This point quite simply refers to having computer literacy, having internet literacy, and ability to perform tasks of IB. Given the

quick advances in technology and changes in hardware, it may prove difficult for the older generation to keep up. Therefore,

time and effort expended in learning to use IB could have been invested in accomplishing the task personally.

They outlined the main factors under the following points:

Compatibility:

This means having computer literacy. Quick advances in technology make it difficult for

the older generation to keep up. Therefore, time and effort expended in learning to

use IB could have been invested in accomplishing the task personally!

Perceived Ease of Use (PEOU):PEOU defines how easy it is to adopt a technology. The

studies showed that 34% of people assume IB is difficult to adopt and 40% have neutral behavior

towards IB. 45% of nonusers defines IB procedures as complex suite of actions and 40% have never thought

about IB. This group may have knowledge about IB, but prefer face-to-face communication.

PEOU defines how easy it is to adopt atechnology. The studies showed that 34% of

people assume IB is difficult to adopt and 40%have neutral behavior towards IB. 45% of

nonusers defines IB procedures as complex suiteof actions and 40% have never thought about IB.

This group may have knowledge about IB, butprefer face-to-face communication.

Perceived UsefulnessThe use of IB is not worth the risks

associated with its use. Risks include privacy issues, security, and complexity

in online transactions

The use of IB is not worth the risks associated with its use. Risks include privacy

issues, security, and complexity in online

transactions

Resistance to Change:Non-users in this segment avoid IB because they

rather not take risks and challenges, do things only on the basis of ‘loss based selection’

improve life in restricted dimensions, since it would only be natural that a person avoids testing any new idea where the chances of

financial loss are high, as is the case with elder customers.

Non-users in this segment:avoid IB because they rather not take risks and challenges.Do things only on the basis of ‘loss based selection’ Improve life in restricted dimensions.It is only natural that a person avoids testing any new idea where the chances of financial loss are high, as is the case with elder customers.

Resistance to Change:

CONCLUSION:

Internationally, studies and statistics have consistently shown the effect demographics have on e-banking use;

Young, well-educated, technology savvy customers have the highest percentage, particularly among male customers.

Middle-aged customers resort to e-banking usage due to convenience and time-constraints, while security concerns remain constant among all age groups.

The elderly, 55 and higher, mostly refrain from conducting financial transactions of any kind online; some reasons include: technology knowledge, security concerns, preferring face to face contact, and actually not perceiving that much benefit when

contrasted with the risks involved.

CONCLUSION:

Internationally, studies and statistics have consistently shown the effect demographics have on e-banking use;

Young, well-educated, technology savvy customers have the highest percentage, particularly among male customers.

Middle-aged customers resort to e-banking usage due to convenience and time-constraints, while security concerns remain constant among all age groups.

The elderly, 55 and higher, mostly refrain from conducting financial transactions of any kind online; some reasons include: technology knowledge, security concerns, preferring face to face contact, and actually not perceiving that much benefit when contrasted with the risks involved.