The Challenge of Managing &

Securing Data in the Mobile World Stuart Cheverton

@stuartcheverton

An Increasingly Complex World

RAPID GROWTH OF

APPLICATIONS

DATA AND CONTENT

COMES FROM

EVERYWHERE

GROWTH OF

UNSTRUCTURED

DATA

STRUCTURED

UNSTRUCTURED

DATA

VIRTUALIZATION IS

EVERYWHERE BIG DATA AND CLOUD

DATA LIVES FOREVER –

OUTLIVING APPLICATIONS

AND INFRASTRUCTURE

Mobile Stats of Today ….

Global mobile data traffic grew 81 percent in 2013. Global mobile data traffic

reached 1.5 exabytes per month at the end of 2013, up from 820 petabytes per

month at the end of 2012.

Over half a billion (526 million) mobile devices and connections were added

in 2013. Global mobile devices and connections in 2013 grew to 7 billion, up from

6.5 billion in 2012. Smartphones accounted for 77 percent of that growth, with

406 million net additions in 2013.

There were 149 million laptops on the mobile network in 2013, and each

laptop generated 4.6 times more traffic than the average smartphone. Mobile

data traffic per laptop was 2.45 GB per month in 2013, up 17 percent from 2.1 GB

per month in 2012.

Cisco Visual Networking Index: Global Mobile Data Traffic Forecast Update, 2013–2018

The Data Multiplier Effect

HUMAN DRIVEN

EMAIL

WEB LOGS

DOCUMENTS

SOCIAL

MACHINE DRIVEN

SATELLITE

IMAGES

BIO-

INFORMATICS

M2M LOG

FILES

SENSORS

VIDEO

AUDIO

BUSINESS DRIVEN

OLTP

I.T. MUST MANAGE, GOVERN AND ANALYZE MORE DATA

WITH MORE COMPLEX RELATIONSHIPS IN REAL TIME AT SCALE

1X 10X 100X

BIG DATA

TODAY

BIG DATA

TOMORROW DATA

LANDSCAPE

EVOLUTION

Data Landscape Evolution

Consumption of Disk Capacity by Data Type

0

10

20

30

40

50

60

2008 2009 2010 2011 2012 2013

Replicated data Traditional structured data

Unstructured data Content depots

Exabyte

Source: IDC, 2009

The Next IT Evolution Has Already Begun

Insatiable

Appetite Information

Automation

Access

6 Billion terabytes of

data by end

of 2014

545 Cloud services in

average

Enterprises

7/24 Availability

expected

Shift in

Fundamentals IT and

Business

Dynamics Tech-

Savvy Everyone

IT-as-a-

Service on the rise

outside

traditional IT

55% IT

Spend is from

business

budgets

“Mobility will continue to transform the

way virtually all forms of content,

applications, and services are created,

distributed, managed, and consumed”

– IDC Mobility Research, 2014

Users make copies of

data everywhere

Clogs up primary storage,

leads to sprawl

All needs to be backed up

IT Doesn’t Like Having Data Everywhere

Expensive and hard to manage

Some data leaks are out of IT control

Rogue IT in the consumer cloud

But Can There Be Too Much Sharing?

Serious corporate data security and governance issues

Risk of exposing intellectual property

Violation of regulatory compliance for confidentiality and retention

No control or audit of content flowing in and out of corporate network

Content Must Be Mobilized for Productivity Without Limits

Get data when and where

you need it

Enable productive teams

Balance resources and costs

between private and public

Data Mobility

Workforce Mobility

Cloud Mobility

Free Your Content With New Technologies

SPEED PROCCESSES

and PRODUCTIVITY

WITH AGILITY

MITIGATE RISK WHILE

ENABLING

SECURE ACCESS

INCREASE

PROFITABILITY BY

OPTIMIZING COST

The Power of a Tightly Integrated Portfolio

WEB 2.0, S3 AND CLOUD

APPLICATIONS

Support diverse use cases without creating silos

FILE SERVING FOR REMOTE AND

BRANCH OFFICES

MOBILE WORKFORCE ENABLEMENT

TRADITIONAL CONTENT-CENTRIC

APPLICATIONS

SIMPLIFY ADMINISTRATION BY CENTRALIZING

DATA MANAGEMENT

MAINTAIN CONTROL AND

VISIBILITY WHILE ENABLING ACCESS

SEARCH AND DISCOVER TO

GAIN INSIGHT AND FUEL INNOVATION

New Era of Fluid Information

MOBILE WORKFORCE

CORPORATE

CONTENT CORE

REMOTE EDGE

STORAGE

WEB APPS AND DATA

Challenges Become Opportunities

Increase efficiency and utilization of resources

and meet required service levels

Free data from applications and infrastructure,

implement governance, and provide

information more effectively

Discover, analyze and leverage data to uncover

new information for competitive advantage

COST

COMPLEXITY

DATA

GROWTH

Deal with cloud apps?

Backup data at scale?

Analyze the right data?

Bring Cloud in

House Protect in Place Query Metadata

Keep my data secure?

Private Cloud Your Control

Adapt to change? Liberate Your Data from Apps

Prepare for the Future …

Monetize my old data?

Analyze Dark

Data

GET READY TO

INNOVATE WITH INFORMATION

Thank You