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Coming Soon! Smart Grid Citizen™ is a social network and media site for everyone interested in taking greater control of their energy usage, saving money on their energy costs, and taking steps towards a more sustainable lifestyle.
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Concept Presentation
Smart Grid Citizen™ Concept PresentationDecember 2009Privileged & Confidential
©2009, Smart Grid Citizen™
Concept Presentation – Privileged & Confidential - ©2009, Smart Grid Citizen™
What is Smart Grid Citizen™?
Smart Grid Citizen™ is a social network and media site for everyone interested in: taking greater control of
their energy usage saving money on their
energy costs taking steps towards a more
sustainable lifestyle
Concept Presentation – Privileged & Confidential - ©2009, Smart Grid Citizen™
Untapped kinship in a fragmented and growing community (smart grid enabled homes – smart meters)
Address educational challenges utilities face in getting consumers to think differently about their energy consumption
Extended timeline for change (20 – 30 years) Demonstrations, pilots, some large-scale deployments, a wide
variety of tools, technologies, and standards Broader deployments, availability of common standards and
interoperability, wider user acceptance Smart energy technologies are more commonplace
Why?
Concept Presentation – Privileged & Confidential - ©2009, Smart Grid Citizen™
Make energy conservation and sustainable living Fun Engaging Social Rewarding
Create a community that promotes Sharing, learning, and community participation Discovery of the “smartest” energy conservation and sustainable living tips and suggestions Discussion Healthy competition
Create a consumer-centric energy conservation brand Help develop best practices and content that resonates with consumers Address challenges with the deployment and use of specific smart grid tools,
technologies, and programs Help improve the dialogue and relationships between utilities and consumers
What’s our goal?
Concept Presentation – Privileged & Confidential - ©2009, Smart Grid Citizen™
Standalone site capability Broad consumer audience Residents of smart grid enabled homes
Clients Utilities, Universities, Microgrids
Partnerships Energy monitoring and management software and device makers
User Groups Consumers, Students
Clients/Partnerships/User Groups
Concept Presentation – Privileged & Confidential - ©2009, Smart Grid Citizen™
Suggestion Board Extracting relevant content Public eco-profiles Point system Social publishing
All content can be filtered
for smart grid specific areas.
Key Features and Functionality
Concept Presentation – Privileged & Confidential - ©2009, Smart Grid Citizen™
Suggestion categories General Insulation/Sealing Heating/Cooling Water Heating Windows Lighting Appliances Electronics Driving Renewable Energy Pools and pumps
Suggestion attributes Smart Votes Cost Do it yourself hours Annual savings Payback timeline
Sharing ideas on energy conservation and sustainable living:
Key Features and Functionality
Suggestion Board
Suggestion types Buy this… Try this… Read this… Watch this… Invest… Quick Tip Utility Alert
Concept Presentation – Privileged & Confidential - ©2009, Smart Grid Citizen™
Key Features and Functionality
Suggestion Content Structure
Filter Suggestions by**:o Smart Grid specific contento Typeo Categoryo Utilityo Geography
** on the left
Search suggestion posts by keyword(s) *
* search box above
Sort Suggestions by***:o Smart voteso Costo Annual savingso Time requiredoPayback
*** above
Concept Presentation – Privileged & Confidential - ©2009, Smart Grid Citizen™
Voting system That’s Smart vs. That Sucks Evaluate suggestions based on
Cost, Do-it-yourself hours, Annual savings, Payback timeline
Search, sort, and filter for: Smart Grid specific guidance Suggestion types
Buy this, Try this, Read this, Watch this, Invest in, Utility alert Suggestion categories
General, Insulation/Sealing, Heating/Cooling, Water Heating, Windows, Lighting, Appliances, Electronics, Driving, Renewable Energy, Pools and pumps, Other
Suggestion attributes Cost, Do it yourself hours, Annual savings, Payback timeline
Search Forum topics Client query and reporting capabilities
Key Features and Functionality
Extracting Relevant Content
Concept Presentation – Privileged & Confidential - ©2009, Smart Grid Citizen™
Profile Level – How ‘smart’ are you about energy conservation? Smart Brainy Gifted Genius
Establishing your eco-profile Registration profile
Smart Grid enabled home CFL lighting Energy Star products/appliances
Optional: External energy consumption, production, and conservation data External carbon footprint integration
Key Features and Functionality
Public Eco-Profiles
Concept Presentation – Privileged & Confidential - ©2009, Smart Grid Citizen™
Points build upon your original eco-profile registration Earn ‘social’ points
Voting Sharing Commenting Inviting
Earn ‘green living’ points Update your registration profile with new energy efficiency purchases Taking up specific energy conservation suggestions
Yes, I bought this, Yes, I tried this, etc. Contributing suggestions and green content
Custom rewards integration
Key Features and Functionality
Point System
Concept Presentation – Privileged & Confidential - ©2009, Smart Grid Citizen™
Key Features and Functionality
User Generated Content Broadcasting Real world energy conservation and sustainable living suggestions
will be broadcasted on: Website “Suggestion Board” RSS – RSS feeds contain links to further share by
Email Facebook Twitter – Twit This Digg
Users can vote through RSS Invite friends through Facebook, Gmail, Outlook Forum Blog
Social Publishing
Concept Presentation – Privileged & Confidential - ©2009, Smart Grid Citizen™
Clients will benefit from supplementing their education and energy efficiency programs: Enjoy powerful ways to disseminate information
Distribute conservation ideas through the site suggestion board and syndicated content outlets
Deliver time-sensitive communications Extract useful data and messaging for use in smart grid, and energy
efficiency, program development and deployments Expanded options to communicate with customers to develop
stronger relationships, and more meaningful dialogue
Client Benefit Summary
Concept Presentation – Privileged & Confidential - ©2009, Smart Grid Citizen™
Residents of smart grid enabled homes will enjoy specific ways to converse with one another, and share ideas on how to make the most of their new smart grid energy management tools.
All people interested in energy conservation and sustainable living will have a helpful starting point and on-going guide for identifying the “smartest” ideas based on factors such as popularity, cost, savings, implementation time, and payback time.
All Citizens of the community are free to contribute their own suggestions on things to buy, try, read, watch, and invest in with the stated goal of conserving energy or reducing our carbon footprint.
All Citizens have straightforward ways to raise their eco-profile within the community and become a more recognized and relevant member.
Smart Grid Citizenship is FREE.
User Benefit Summary
Concept Presentation – Privileged & Confidential - ©2009, Smart Grid Citizen™
Partnerships Integration with actual and/or real time energy consumption data White label solution for specific clients and user groups
Introducing independent point redemption capabilities Various merchants, vendors, environmental groups
On-going social expansion and integration Facebook, iPhone, Smart phones, Twitter , etc.
Introducing additional ways to raise your eco-profile Carbon foot print calculator
What’s Next?