Revenue Security for UHD/4K Video Services - NexTV Summit 2014

Revenue Security forUHD/4K Video Services

Gustavo Lerner, VerimatrixNext TV Summit, Mexico CityOctober 1, 2014

Copyright © 2014 Verimatrix, Inc. All Rights Reserved2

Verimatrix Profile:

760+ Customers

50M+ Screens protected

$7Bn+ Revenue protected

7+ Years as IPTV global number one

24 Awards

100+ Deployment countries

7 Global SIs

110+ Ecosystem Partners

Revenue security solutions for multi-network, multi-screen video services


Topics

Evolution in TV ServicesUltra High Definition (UHD)/4K VideoUHD – New Security RequirementsMovieLabs Specifications SummaryWatermarking – A Business ToolSummary


Evolutions in TV Services Digital TV Flat screen TV Smart TV 3D TV

Ultra HD / 4K and beyond?

Black & White TV Color TV


Evolution to Ultra High Definition (UHD) Video Services

The pay-TV market is in the early stages of planning and deploying support for ultra high-definition (UHD) or “4K” content

UHD content will be high-value premium programming, necessitating the highest level of protection

As a market leader in pay-TV security, Verimatrix will fully support deployment of UHD pay-TV services and will ensure that our customers have access to the highest value studio content

This presentation provides an overview of the security requirements for UHD


What Does 4K/UHD Mean?

ITU (Rec 2020) defines Ultra HD (UHD) as:- 3840x2160 pixels - 16x9 format- Progressive scan only


Beyond More Pixels….

Increased encoding sophistication:

35 intra prediction directions in HEVC vs. 9 in H.26450% bit-rate saving for H.265/HEVC vs H.264

Note – reference data courtesy of Elemental

Richer color space:

10 or 12 bit color depthColor space rendition far beyond that of HD


UHD – New Security RequirementsMovieLabs Specification BackgroundHollywood studios see UHD as a new opportunity to redefine security

requirements for high-value premium contentWhen HD came out, the studios defined AACS but it failed over time

With UHD, the studios have defined new and broad requirementsWill let the market develop the best content protection solutions

Specs published at http://www.movielabs.org/ngvideo/index.htmlNote that the specification is intended as a guide – It is not a standard as suchAdherence to be decided independently by each studio

http://www.movielabs.org/ngvideo/index.html




4K/UHD Security RequirementsMovieLabs Specification SummaryMovieLabs specifications focused on video-on-demand (VoD) content only

MovieLabs Requirement Area Verimatrix VCAS Ultra Architectural Support

Notes on Verimatrix Adherence

Encryption and Cryptography Large asymmetric and symmetric key usage

Connection Server side key management, mutual authentication

Hack Containment Renewable security, KeyedDRM

Revocation and Renewal Server side policy control, certificate revocation

Output Controls Standard directives

Secure Media Path CWPP and Trustzone

Secure Computing Environment

Hardening and obfuscation, DPA certified SoCs

Hardware Root of Trust CWPP and Trustzone

Watermarking Integrated VideoMark and StreamMark

Breach / Rapid Response Clone detection, reporting

Certification Standard third-party security audit policy


Forensic Watermarking – Key to UHD Services

Verimatrix provides leading Watermarking Solutions (patented) as integrated components of the VCAS head-end and ViewRight clients

Robust and highly resistant to post-processing techniquesEnabling unique identification of piracy sources by device, version, time, etc.Valuable tool as piracy deterrent and for forensic identification of content theftA mandatory MovieLabs security requirement for UHD


Verimatrix VCAS Enabling UHD - Summary

Verimatrix is committed to ensuring that our customers have full access to the highest value studio content

Verimatrix solutions are uniquely prepared for the introduction of UHD pay-TVVCAS effectively address the MovieLabs UHD security requirements

Verimatrix is fully engaged with major studios to both understand and advise on current and future UHD content security specifications

Next stepsAdditional information on UHD security and VCAS solutions available from VerimatrixVerimatrix is pleased to support studio security audits to ensure full access to

premium content licensing rights

Thank You!Gustavo [email protected] www.verimatrix.com

mailto:[email protected]

mailto:[email protected]

http://www.verimatrix.com/


Content Owner Relationships


A Wide Range of Industry Endorsements

2005

20062007

2008 2009 2010 2011

20132012

2014

15 Copyright © 2014 Verimatrix, Inc. All Rights Reserved

VCAS Head-end(VCAS Single Security Authority) Video Head-end Delivery Networks ViewRight Clients

RF Broadcast Network

Internet/Broadband

ViewRight STB

ViewRight PC/Mac

ViewRight iOS ViewRight Android

ViewRight Windows 8 Phone/RT OS

Key & control data

On-demand Content

Operator Management

Interface

Verimatrix

Mobile 3G/4G

Linear Content

Key & control data

Managed IP Network

3rd-Party Players and DRM Environments

MultiplexersScramblersModulators

EncodersEncryptors

VOD Servers

Broadcast CSM(DVB One-way)

CSM(Broadcast/Multicast

& IPTV))

Adaptive CSM(HTTP Live Streaming)

Adaptive CSM(MPEG-DASH)

PlayReady (Smooth

Streaming)

Entitlements DBSMS/

Middleware

EntitlementsDatabase

VideoMarkPayload Manager(Watermarking)

ViewRight Connected TV

IP Return Path

Full VCAS™ Multi-network Solution

Technology

Revenue Security for UHD/4K Video Services - NexTV Summit 2014