Upload
rory-maguire
View
173
Download
0
Tags:
Embed Size (px)
Citation preview
Payforit Services
Rory Maguire
rmCommerce Ltd
What is Payforit?
One mobile payment facility
Lots of ways to purchase
Only Part of a consumer journey
Rebecca Jo - Dreamer 16 Songs
The Mobile Library>> Rebecca Jo
Dr
ea
me
r -
DR
EM
ER
1. Dreamed
a dream
2. Homework Hell
3. Stuck in a rut
4. Late night
boogey
£1.25
£1.25
£1.25
£1.25
Search or Advert Discovery Purchase Delivery
Rebecca Jo - Dreamer 16 Songs
The Mobile Library>> Rebecca Jo
Dr
ea
me
r -
DR
EM
ER
1. Dreamed
a dream
Downloading........
Merchant Intermediary Merchant
How does it charge to mobile?
• Uses the consumers mobile number
• Accredited Payment Intermediary (API) shows Payforit screens to consumer
• Consumer agrees charge
• API applies charge to network
• When consumer is on 3G / 4G, network transfers mobile number to Intermediary
• When consumer on WiFi Intermediary asks consumer for mobile number
Typical Consumer Experience
Buying a premium service from SpareRoom on
mobile
Spareroom is a flat share site Early bird access gets to adverts faster
Consumer can see fresh ads but needs to upgrade to contact advertiser
Early bird purchase via mobile (mobile number not needed)
Typical Consumer Experience
Buying from Gameloft using PC
Choose Game
Choose payment method
Enter Mobile Number into Payforit screen
Payment Intermediary sends a text and waits for response from consumer
When text response received, consumer is billed to network and sent
a receipt
Typical Consumer Experience
Buying access to an ad using HTML5
Touchlocal is a directory enquiry service. Consumers pay for search
results (not yet launched)
Consumers enter a search requirement
Results screen asks for Payment using iFrame
Typical Consumer Experience
Inside an App
sample
While in game play, consumer wishes to purchase
Buy 10
gold coins
£1
Buy 1
Gold Bar £5
FantaZy WorldZ
Payment Screen served by Payment Library
Buy Now
Click “Buy Now “to purchase 10 gold coins for £1
CANCEL
This amount will be charged to your mobile account or prepay
balance Purchase subject to Fantazy Worldz and Payforit terms
Need Help? Call 0305551234
..and user always receives a receipt
Payforit Messages
FreeMsg: Thank you for your payment of £3 for Super Widgets from Factory Direct. HELP? 0305551234 or click http://factorydirect.biz/content.asp?ui=9155
Thanks