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[PAG 비즈니스 플랫폼데이] Oracle Korea 글로벌 진출을 위한 솔루션 파트너 협력방안
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Copyright © 2014 Oracle and/or its affiliates. All rights reserved. |
글로벌 진출을 위한 솔루션파트너 협력방안 相生
최윤석 기술부문 전무 ( [email protected] ) Worldwide ISV/OEM Business Unit Oracle Korea
Oracle ConfidenOal – Internal/Restricted/Highly Restricted
Copyright © 2014 Oracle and/or its affiliates. All rights reserved. |
가장 포괄적인 포트폴리오 – 다양한 비즈니스 역량
Oracle ConfidenOal – Internal/Restricted/Highly Restricted 2
Enterprise Content Management
Performance Management
IdenOty & Access Management
Middleware PlaVorm and Management
Business Intelligence
Data IntegraOon
OperaOng Systems Systems Management
Virtual Machines
(pending)
Copyright © 2014 Oracle and/or its affiliates. All rights reserved. |
WW ISV/OEM Partner 사업모델
Oracle ConfidenOal – Internal/Restricted/Highly Restricted 3
Source: IDC, Dec 2008 – Worldwide Embedded Database Management Systems 2008 Vendor Shares”
IDC는 임베디드 DBMS를 독립 소프트웨어업체(ISV)에 판매되어 대규모 소프트웨어나 하드웨어 제품(OEM)의 컴포넌트로 사용되는 데이터베이스 관리 시스템이라고 정의하고 있다.
또한 임베디드 DBMS는 일반적으로 성능 및 좁은 설치 공간에 맞게 최적화되며 , 데이타베이스나 애플리케이션에 의해 자동 처리되는 관리 기능을 갖추고 있다고 밝혔다.
Oracle S/W PlaVorm
Partner Biz ApplicaOon
통합 package 솔루션 판매 (On-Promise)
국내/글로벌 고객
+
• 라이센스 • 패키징 기술 지원 • 최적화 컨설팅 • Co-Marketing
WW ISV/OEM Partner Program
솔루션 파트너
한국 오라클
솔루션 파트너가 선택한 #1 DB 플랫폼
SaaS
Copyright © 2014 Oracle and/or its affiliates. All rights reserved. |
3 type of Oracle ISVOEM partner
Oracle ConfidenOal – Internal/Restricted/Highly Restricted 4
OEM H/W Device Embedding
In all cases, the Oracle so;ware is invisible to the user. The implementer markets, sells and supports the device/applicaBon/system.
Hardware embedded includes Oracle so\ware within the hardware product itself ex) Mobile Phone, MP3 Player, Printer, Car Navigator
ISV/OEM hybrid System Embedding
Systems embedded is either of the above where there is a connecOvity component
ISV ApplicaBon Embedding
ISV can use Oracle so\ware as a so\ware components ex) MES, ERP, KMS, Web Mail SoluBon, Security SoluBon etc…
Copyright © 2014 Oracle and/or its affiliates. All rights reserved. |
ISVOEM License Type for On-‐Promise
Oracle ConfidenOal – Internal/Restricted/Highly Restricted 5
Unaltered, unrestricted programs with all funcBons
intact that a partner resells to
the end-‐user Restricted license type
sold by an ISV in conjuncBon with its ApplicaBon Package.
Restricted license type sold by an ISV embedded in its ApplicaBon Package.
Full Use
Application Specific
ASFU
Embedded ESL
Copyright © 2014 Oracle and/or its affiliates. All rights reserved. |
Global ISVOEM Partners for Database
Copyright © 2014 Oracle and/or its affiliates. All rights reserved. |
Global ISVOEM Partners for Fusion Middleware
Tools Content Mgmt IntegraBon IdenBty Mgmt Government
Financial Services Healthcare Manufacturing Retail EducaBon
Copyright © 2014 Oracle and/or its affiliates. All rights reserved. |
License for Cloud & HosOng : PAH PAH
(Proprietary Application Hosting)
불특정 다수 대외 고객 대상
국 내외 서비스 가능
Application Data
Runtime Middleware
O/S
Virtualization Server
Storage Networking
Database SaaS
• 최종 고객 구매
• 내부서비스
• Application 제한없이
사용 • ISV/OEM 솔루션 파트너 구매 후
솔루션과 함께 On-premise 형태로 최
종 고객 납품
• 특정 솔루션(Application)에 한해 제
한적 사용
• ISV/OEM 솔루션 파트너 구매 후
클라우드/호스팅 서비스(off-premise)
제공시 필요
• 특정 솔루션(Application)에 한해 제
한적 사용 à 라이센스 구매시 대상 서비
스 범위 협의 필요
VS.
Copyright © 2014 Oracle and/or its affiliates. All rights reserved. |
Cloud / HosOng via PAH
Oracle ConfidenOal – Internal/Restricted/Highly Restricted 9
오라클 테크놀로지 위에 전사적자원관리 및 경영정보시스템에 대한 SaaS 서비스 제공
오라클 테크놀로지 기반의 CRM 서비스 고객사에 제공
오라클 기반으로 가상회의/화상회의 서비스 제공
오라클 DB/MW 기반으로 Smart ECM 서비스 및 Smart Work Place 서비스 패밀리사 제공
오라클 테크놀로지 기반의 전사 SCM의 호스팅 서비스 제공
Copyright © 2014 Oracle and/or its affiliates. All rights reserved. |
ENGINEERED SYSTEMS, SERVERS & STORAGE
EVENT PROCESSING
JAVA EMBEDDED
SUITE
INDUSTRY APPLICATIONS
PARTNER INDUSTRY APPLICATIONS
BUSINESS APPLICATIONS
Oracle’s Internet of Things Platform
Copyright © 2014 Oracle and/or its affiliates. All rights reserved. |
Raspberry Pi An ARM GNU/Linux Box
11
Copyright © 2014 Oracle and/or its affiliates. All rights reserved. |
Qualcomm chose JavaME Embedded for its IoE Development PlaVorm
12
Qualcomm Orion board Device S/W Architecture
Copyright © 2014 Oracle and/or its affiliates. All rights reserved. |
Gateway SoluOon
13
Copyright © 2014 Oracle and/or its affiliates. All rights reserved. |
IoT Products from Device to Cloud
14
Copyright © 2014 Oracle and/or its affiliates. All rights reserved. |
Oracle IoT Reference Architecture
15
Copyright © 2014 Oracle and/or its affiliates. All rights reserved. |
Co-‐MarkeOng for Global Awareness
Oracle ConfidenOal – Internal/Restricted/Highly Restricted 16
1. Oracle Open World (U.S. HQ , Japan , China) 2. Oracle Magazine 3. 미디어 홍보
Copyright © 2014 Oracle and/or its affiliates. All rights reserved. |
ISV/OEM 성공 사례 -‐ 해외 마케팅 § FY13,FY14 Oracle OpenWorld 부스 참가 지원 -‐ 현지 채널 소개, 데모 지원 등
Copyright © 2014 Oracle and/or its affiliates. All rights reserved. | Oracle ConfidenOal – Internal/Restricted/Highly Restricted 18