Open Money in the Networked Society

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CAPITALS

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Open moneyin the networked society

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text in the footer area Open Money in Networked Society | Ericsson Internal | 2013-11-07 | Page 2

Ericsson in africa since 1896

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› We have a vision of 50 billion connected

devices by 2020

Our vision of the networked society

Why should money

be any different?

› We do not just connect places and people

– but also machines and devices

› Anything that benefits from being

connected will be connected

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..as easy

as texting

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High level of trust…

…in Operators… –Reliable and Technologically adept

–Personal and available to everybody

…but lack of trust in the service –44% of non-users believe it’s insecure

Source: Ericsson ConsumerLab Analytical platform 2012 & Ericsson ConsumerLab M-Commerce in Sub Saharan Africa, Consumer Insight Report 2012

Base: THOSE WHO DON’T BANK or WOULD NOT LIKE TO BANK VIA MOBILE

Banks also perceived as trustworthy, but troublesome to visit and expensive to use

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›

Source: Ericsson ConsumerLab M-Commerce in Sub Saharan Africa, Consumer Insight Report 2012

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› Costly traditional banking

channels

› Declining Return on

Investments for Branches

› Mobile “The Most”

economical and cheap

› Leverage on Mobile

Technology?

Cost by channel

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Getting the basics right at a lower cost base

Education about

functionality and

security

Enterprise grade

Platforms that bring

security, scalability

and flexibility

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SWIFT

(financial

industry)

Money

transfer

Internet

companies

Emerging

Market Mobile

wallets

CONNECTING THE

ECOSYSTEMS

building the open money network

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SIMPLE BANKING, P2P, PAYMENT SERVICES

Partnerships will be key

REGULATORY FRAMEWORK

Consumer Base

Agent Network

Brand

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The new fundamentals

The value of trust

The value of connectivity

The value of inclusion

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It’s time for Money to Change When money is open, the way

we send, spend, and receive

money will change forever.