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USER DATA MANAGEMENT
ABOUT NORTHERN• Focused solely on User Data Management• Founded in 1995 in Stockholm Sweden, serving
customers around the world• US Headquarters: Wakefield, MA• Development of software product done in Stockholm• Service desk in Stockholm, supporting customers globally• Sales and local services staff in Boston, Washington DC,
Stockholm, London, Paris, Turin and Utrecht
• First quota solution for Windows NT• Pioneering SRM for EMC Celerra• Only third-party quota on EMC Isilion
USER DATA CHALLENGE• Amount of information handled by organizations growing
rapidly – in many organizations +50% p.a.• Majority of data-growth is in user generated data• Most large organizations:
– have limited insight into their user generated data– are unable to predict and control their data-growth
• As amount of data multiplies, simply increasingstorage capacity is no longer a viable solution.
• More and more organizations look for means togain control over their data and data growth.
THE USER DATA CHALLENGE• Likely implications of not addressing the user data
challenge:– Cost (direct/indirect)– Compliance (internal/external– Operational risk– Lost Opportunities
• Addressing the challenge is:– a cross-functional and management topic– a matter of defining policies and following up on these
Tools & process for insight, control, and follow up required
COMPANY PROFILENorthern is dedicated to providing organizations with solutions and process for User Data Management giving:
– insight intoand
– control overtheir user generated data
...with a user and data-centric approach
...across hardware, sites and file formats
NORTHERN APPROACH• Goal-driven process for
User Data Management• Involving organization• Discovery phase to
– Refine goals– Show opportunities to achieve
• Policy-based achievement• Operations maintain policies• Continuous re-evaluation EVALUATION
OPERATIONS
POLICY
OPPORTUNITY
DISCOVERY
GOAL
CONTROL
INSIGHT
LONG TERM GOALS (CUSTOMER EX.)
• Line of Business:– Insight into their respective data sets:
Project / department / home folders.....
– Accountable for data and that policies are kept– Active in reviewing user data policies
• IT Organization:– Provide input to relevant stakeholders for setting new as well as
reviewing existing user data policies– Monitor changes in user behavior as well as growth trends– Identify opportunity for improvements in infra-structure– Support line of business is gaining insight into data– Able to enforce policies where applicable
NORTHERN SOLUTIONAreas of functionality:
• Analysis of user generated data:– Scanning file system producing reports for
Continuous follow up Ad hoc analysis
• Tools for controlling/influencing change in data set:– Quotas– Blocking specific file types– Distribution of cost– Delegating house-keeping to data owners
