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AWE EU Berlin Presentation 18.10.2016 Jorma Palo, COO [email protected]

Jorma Palo (VividWorks Ltd) Scaling AR Solutions for the Furniture Idustry

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Page 1: Jorma Palo (VividWorks Ltd) Scaling AR Solutions for the Furniture Idustry

AWE EU BerlinPresentation18.10.2016

Jorma Palo, [email protected]

Page 2: Jorma Palo (VividWorks Ltd) Scaling AR Solutions for the Furniture Idustry

Let customers try before they buy!

We want to deliver the best visual online configurator in the world by combining the latest innovations

Page 3: Jorma Palo (VividWorks Ltd) Scaling AR Solutions for the Furniture Idustry

VividWorks is enabling retailers and manufacturers to capitalize on the trends of shifting business processes from physical locations to the Internet

Page 4: Jorma Palo (VividWorks Ltd) Scaling AR Solutions for the Furniture Idustry

Reconstructinginterior space and real objects

Bringing visual quality next to realism when combining virtual objects and real space

Crossdevice approach with Omni-channel capabilities

https://www.youtube.com/watch?v=Ypn4_6vXGco

Page 5: Jorma Palo (VividWorks Ltd) Scaling AR Solutions for the Furniture Idustry

We revolutionize how to sell products!

Page 6: Jorma Palo (VividWorks Ltd) Scaling AR Solutions for the Furniture Idustry

2009 2012 2014 2016 …

Marker based Markerless SLAM live AR AR/VR Marker based Markerless Mixed Marker based Reality

VividAR

AR onVividPlatform

Page 7: Jorma Palo (VividWorks Ltd) Scaling AR Solutions for the Furniture Idustry

WHERE and HOW AR IS USED

B-2-B tool for sales persons

B-2-B-2-C tool for showrooms and app for consumers

B-2-(B)-2-C tool for online sales with consumers

Page 8: Jorma Palo (VividWorks Ltd) Scaling AR Solutions for the Furniture Idustry

B-2-B tool for sales persons => initiation peaks up=> extended gradually=> steady daily usage level

HOW IS AR APP download and used

Page 9: Jorma Palo (VividWorks Ltd) Scaling AR Solutions for the Furniture Idustry

HOW IS AR APP download and used

B-2-B-2-C tool for showrooms and app for consumers => over 100.000 downloads

=> peaks with January campaigns

=> over 2.000 daily users

Page 10: Jorma Palo (VividWorks Ltd) Scaling AR Solutions for the Furniture Idustry

B-2-(B)-2-C tool for online sales with consumers => First 6months reaching

volumes => steady growing trend=> marketing shows peaks

HOW IS AR APP download and used

Page 11: Jorma Palo (VividWorks Ltd) Scaling AR Solutions for the Furniture Idustry

2009 2012 2014 2016 …

Alvar Markerless SLAM AR/VR Alvar Markerless Mixed Alvar Reality

VividAR

HOW IS AR

used

Page 12: Jorma Palo (VividWorks Ltd) Scaling AR Solutions for the Furniture Idustry

USE CASES HOW AR IS USED

B-2-B tool for sales persons

B-2-B-2-C tool for showrooms and app for consumers

B-2-(B)-2-C tool for online sales with consumers

Page 13: Jorma Palo (VividWorks Ltd) Scaling AR Solutions for the Furniture Idustry

Lindström is a Finnish multinational B-to-B textile service provider and they offer mat, hygiene, towel, workwear and restaurant textile services

Sales persons are visiting customer premises

Entrance design with Lindsröm mats

New Sales Process- Visit at Customer premises with AR+ solution- Take a photo and show design in customer

premises=> all combinations available => no imagination needed

- Live design to enthuse the customers and make the deals quicker

=> quicker time from contact to order

B-2-B tool for sales persons

Page 14: Jorma Palo (VividWorks Ltd) Scaling AR Solutions for the Furniture Idustry

AR Solution for allowing Sales People to show all options and close deal with customer

B-2-B tool for sales persons

Page 15: Jorma Palo (VividWorks Ltd) Scaling AR Solutions for the Furniture Idustry

B-2-B-2-C tool for showrooms and app for consumers

Page 16: Jorma Palo (VividWorks Ltd) Scaling AR Solutions for the Furniture Idustry

Design Your Home• eCommerce marketplace for European designer furniture• Special target of 8 countries • Four of DYH's own brands• Over 400 products available in 10,000 variations

B-2-(B)-2-C tool for online sales with consumers

Page 17: Jorma Palo (VividWorks Ltd) Scaling AR Solutions for the Furniture Idustry

Encourage interaction• Demonstrative video on the front page about the Floor Planner• Design competition: upload a photo of your room and furniture of

your choice and win 500 euro• Site users asked to vote for the favorite 3D room design from a

shortlist of contestants

B-2-(B)-2-C tool for online sales with consumers

Page 18: Jorma Palo (VividWorks Ltd) Scaling AR Solutions for the Furniture Idustry

Visualize, get inspiredComprehensive 3D Floor Planner at the front page to boost sales

• Visualize how different items and styles fit together in your home

• Get inspired and find new ideas

• Try even bold combinations

• Create your own dream home following your personal taste and space specifications

B-2-(B)-2-C tool for online sales with consumers

Page 19: Jorma Palo (VividWorks Ltd) Scaling AR Solutions for the Furniture Idustry

Visualize, get inspiredComprehensive 3D Floor Planner at the front page to boost sales

B-2-(B)-2-C tool for online sales with consumers

Page 20: Jorma Palo (VividWorks Ltd) Scaling AR Solutions for the Furniture Idustry

B-2-(B)-2-C tool for online sales with consumers

www.youtube.com/watch?v=Wr61ZhQalfI

Page 21: Jorma Palo (VividWorks Ltd) Scaling AR Solutions for the Furniture Idustry

Industrial grade

online 3D design-to-purchase cloud platform

building deep customer engagement

with 3D and augmented reality.