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AWE EU BerlinPresentation18.10.2016
Jorma Palo, [email protected]
Let customers try before they buy!
We want to deliver the best visual online configurator in the world by combining the latest innovations
VividWorks is enabling retailers and manufacturers to capitalize on the trends of shifting business processes from physical locations to the Internet
Reconstructinginterior space and real objects
Bringing visual quality next to realism when combining virtual objects and real space
Crossdevice approach with Omni-channel capabilities
https://www.youtube.com/watch?v=Ypn4_6vXGco
We revolutionize how to sell products!
2009 2012 2014 2016 …
Marker based Markerless SLAM live AR AR/VR Marker based Markerless Mixed Marker based Reality
VividAR
AR onVividPlatform
WHERE and HOW AR IS USED
B-2-B tool for sales persons
B-2-B-2-C tool for showrooms and app for consumers
B-2-(B)-2-C tool for online sales with consumers
B-2-B tool for sales persons => initiation peaks up=> extended gradually=> steady daily usage level
HOW IS AR APP download and used
HOW IS AR APP download and used
B-2-B-2-C tool for showrooms and app for consumers => over 100.000 downloads
=> peaks with January campaigns
=> over 2.000 daily users
B-2-(B)-2-C tool for online sales with consumers => First 6months reaching
volumes => steady growing trend=> marketing shows peaks
HOW IS AR APP download and used
2009 2012 2014 2016 …
Alvar Markerless SLAM AR/VR Alvar Markerless Mixed Alvar Reality
VividAR
HOW IS AR
used
USE CASES HOW AR IS USED
B-2-B tool for sales persons
B-2-B-2-C tool for showrooms and app for consumers
B-2-(B)-2-C tool for online sales with consumers
Lindström is a Finnish multinational B-to-B textile service provider and they offer mat, hygiene, towel, workwear and restaurant textile services
Sales persons are visiting customer premises
Entrance design with Lindsröm mats
New Sales Process- Visit at Customer premises with AR+ solution- Take a photo and show design in customer
premises=> all combinations available => no imagination needed
- Live design to enthuse the customers and make the deals quicker
=> quicker time from contact to order
B-2-B tool for sales persons
AR Solution for allowing Sales People to show all options and close deal with customer
B-2-B tool for sales persons
B-2-B-2-C tool for showrooms and app for consumers
Design Your Home• eCommerce marketplace for European designer furniture• Special target of 8 countries • Four of DYH's own brands• Over 400 products available in 10,000 variations
B-2-(B)-2-C tool for online sales with consumers
Encourage interaction• Demonstrative video on the front page about the Floor Planner• Design competition: upload a photo of your room and furniture of
your choice and win 500 euro• Site users asked to vote for the favorite 3D room design from a
shortlist of contestants
B-2-(B)-2-C tool for online sales with consumers
Visualize, get inspiredComprehensive 3D Floor Planner at the front page to boost sales
• Visualize how different items and styles fit together in your home
• Get inspired and find new ideas
• Try even bold combinations
• Create your own dream home following your personal taste and space specifications
B-2-(B)-2-C tool for online sales with consumers
Visualize, get inspiredComprehensive 3D Floor Planner at the front page to boost sales
B-2-(B)-2-C tool for online sales with consumers
B-2-(B)-2-C tool for online sales with consumers
www.youtube.com/watch?v=Wr61ZhQalfI
Industrial grade
online 3D design-to-purchase cloud platform
building deep customer engagement
with 3D and augmented reality.