code switchstories on the frontiers of race, ethnicity and culture

How we grew an audience on social media from scratch

From L-R: Karen, Kat, Gene, Shereen, Hansi, Matt and Luis

You might remember us from such handles as...

How we started: Made a list

How we started: we engaged

How we started: Got the team involved

We experiment: #theyasked

We share stories in different ways

We play with newways to tell stories

npr.org/codeswitch | @katchow

Questions?