code switchstories on the frontiers of race, ethnicity and culture
How we grew an audience on social media from scratch
From L-R: Karen, Kat, Gene, Shereen, Hansi, Matt and Luis
You might remember us from such handles as...
How we started: Made a list
How we started: we engaged
How we started: Got the team involved
We experiment: #theyasked
We share stories in different ways
We play with newways to tell stories
npr.org/codeswitch | @katchow
Questions?