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Group Collective BuyingMaker Prize
FIFTY50SPLIT.COMOur Mission:
To increase consumer buying while driving more business to local and national companies through community collective buying power
Emmanuel Loncke Business Relationship Management
Co founder
Rashawn PhillipsUser Experience Architect
Co Founder
There's no platform where individuals can purchase as a group. Individuals are paying more for products and
services on there own.
The issue
There’s no place online or offline where small businesses can go and purchase collectively to cut cost accusations without buying minimum order.
Consumers
Businesses
A Free Platform for Individual Consumers:
We’ve created a platform that allows a community of individual consumers to benefit from collective buying power.The Fifty50 Split community will have the ability to create and join groups of large quantity to receive discounts individually when buying group packages from merchants.**Market Fact: Twice as many women as men said they frequently share purchasing activities.
A Free Platform for Small Businesses:
This platform will allow a group of merchants to divide the total cost of a wholesale minimum order.
The Solution
Our Target Market
General Community Nation WideMales and females between the ages of 20-44 with an average household of income of $45,000, as well as lower to middle class families. These individuals are active members of the DIY culture, and love to share new experiences with family and friends.
Small Businesses Nation WideSmall to medium-sized businesses with 500 employees or less using Retailers' cooperatives. Retailers' cooperatives utilize purchasing power to acquire discounts from manufacturers, and often share marketing expenses.
Daily Deals IndustryThe Daily Deals Industry is now valued at $1.25 billion, and is
expected to grow to $3.93 billion by 2017. This market changes daily as competition grows, new technologies develop and market research increases. Online purchasing is becoming more popular, and will soon
be the #1 method of buying products and services.
Revenue Growth Prediction
Year 1 200 Deals/Travel/Transaction
Month
Year 2 500 Deals/travel/Transaction
Month
Year 3 1000 Deals/Travel/Transaction Month
Year 4 3000 Deals/Travel/Transaction Month
0
1,000,000
2,000,000
3,000,000
4,000,000
5,000,000
6,000,000
Group Deals Revenue Travel Fee Revenue Split Deal
Travel Agent Group Fee: $5 x 30 Travelers = We make $150Grouping Fee per deal: $2.79 X 30 person = We make $83.79 + (incentives vary and is not included in
graph)Split Transaction Fee: 5% x 4 Split= 20% of Total (based on 4-way split purchase $314.17 we make
$62.83)
February 2016 Revenue Breakdown Based on 3 Test Group Scenarios
Top Competitors
- Deals don't generate repeat customers- Deals hurt the brand- Deals are not profitable for businesses
- Produces a large number of deal hoppers with no loyalty
- The offers available at LivingSocial are limited
- Deals are not profitable for businesses
- Individual consumers are able to join groups to collectively buy large quantity packages from merchants. In return, merchants offer discounts to the group and group members benefit individually
- Individual consumers can merge to create groups, invite other members to join and benefit from collective buying power .
- Our Individual users split the accusation cost with the business, so the business remains profitable
- We offer Split Purchase options on wholesale items
- Our Business community returns to our Retailers’ cooperatives
Fifty50Split.com
TimelineFebruary• Entered Smart Pitch• Added 4 Wholesalers to
our Directory• Added 2 Travel Agencies to
our Directory• 3 User Based Test offline
March• Revenue From 3 User
Based Test $399.95• Added 5 Wholesalers To
Our Directory
AprilWe Launched our Beta Simulated Version
May Teamed up with World Ventures and World Wide brands to provide discounts
JuneFinalize Website Development
August Strategic Relaunch Late August
Need $8000 To Continue This ProjectBreakdownSite maintenance $600Advertisement $1800Legal advice $2600Web Development $3000
“Everytime you spend your money, you’re casting your vote for the kind of world you want.” ― Anna Lappe
Fifty50Split.com
There is power in numbers