Echo — A Lean iOS App for Manufacturing

Communicating across a manufacturing plant is hard.Plants consume a lot of square feet. Departments are spread out. People are scattered.

Communicating on the shop-floor is even harder.It’s a noisy environment. Delivering information is time-consuming. Talking is a challenge.

Echo — A Lean iOS App for Manufacturing

What’s Being Wasted 115 minutes lost every shift communicating Over 14 minutes wasted every hour

24%

11%65%

Communication Delays Idle

Working

Just Like Going to the Movies

To illustrate this waste another way—it’s the same as paying every employee to watch a full-length feature film during their shift, every single day.

Echo — A Lean iOS App for Manufacturing

The State of Manufacturing

Over 12 million Americans are employed directly in manufacturing

The average manufacturer employee earned $77,505 annually

Manufacturing in the United States would be the 10th largest economy in the world

2/3 of the nation's R&D comes out of the manufacturing industry

US manufacturing output has risen every year-over-year since the industrial age, making output at an all-time high

According to a 2013 study by the Manufacturing Performance Institute and the American Small Manufacturers Coalition, manufacturers recognize the importance of next generation strategies

Echo — A Lean iOS App for Manufacturing

Echo for iOS (ver. 1.0) Real-time Awareness Device Notifications Time Tracking Machine Status/History Individual and Group Messaging Plant-Wide Accountability

Echo — A Lean iOS App for Manufacturing

Prototype Success

Q3 2013, the Echo prototype was professionally tested at a MacLean-Fogg Component Solutions (a leading automotive Tier One supplier) facility in Royal Oak, MI. From plant floor operators to front office managers, the response was overwhelmingly positive. Users realized an immediate increase in productivity with accurate, real time information at their fingertips.

Echo — A Lean iOS App for Manufacturing

Linda GarbuttMachine Operator

“I like Echo because it saved me ten to twelve trips walking across the shop-floor today.”

A.J. MartinMachine Operator

“I run two to three machines every day. I like Echo because it frees me up to do my job and I don’t waste time looking for people.”

Mike CodyMaterial Handler

“I can’t always see or hear what an Operator needs. Echo tells me exactly who needs what and where I need to deliver it.”

Sid SmithMaintenance Supervisor

“We use written work orders for maintenance. Once the app is plant wide, we’ll stop using written work orders and just use Echo. It’s faster and easier.”

Rob Janowski Production Supervisor

“I’ve got a lot of meetings during the day, but, Echo keeps me in the loop from anywhere I’m at.”

Al FabianGeneral Manager

“Echo saves my team time. Time they can use to focus on product, quality, our end customer. The app is easy to use and all levels of the organization find it valuable.”

Echo — A Lean iOS App for Manufacturing

24%

11%65%

14%

11%

75%

Before Prototype After Prototype

Reduced Communication Delays by 40% Saved 69 minutes per shift

Stuart has 11 years of manufacturing experience consulting for large and small enterprises throughout the US and Canada. Client portfolio includes Fortune 500 companies in the automotive, agriculture, paper, and energy sectors.

Charlie has ten years experience in the fields of visual design and product development for web and mobile platforms.

Cofounders

Ryan has over 12 years experience as a Lean Manufacturing professional. He is the Lean Operations Manager for MacLean-Fogg Component Solutions.

Melissa has 12 years of manufacturing experience with a degree in Mechanical Engineering and a Masters in Engineering Management. She is a Regional Manager for the Illinois Manufacturing Excellence Center (IMEC).

Skookum Digital Works is our proven business technology partner. With almost a decade experience servicing over 650 clients, SDW is a leader in the field of enterprise applications.

MacLean-Fogg Component Solutions is a leading supplier of fastener components, engineered components, and linkage & suspension components. MFCS is part of the MacLean-Fogg family of companies.

Advisors

Strategic Partners

Stuart Smith Charlie Pratt

Melissa Basa Ryan Ripley

SDW Maclean-Fogg

Echo — A Lean iOS App for Manufacturing

MacLean-Fogg Component Solutions12 US locationsAnnual revenues: $500mm1,300+ employees

Royal Oak, MI - Prototype facility, agreement to a multi-year term, $49/month per user for 80 users, $48,000 in annual subscription revenue

Mundelein, IL Richmond, IL Pocahontas, AR Chesterfield Twp, MI Commerce, CA

Saegertown, PA Savanna, IL (x 2) Mt. Carroll, IL Whitewater, WI Menomonee Falls, WI

Sales Strategy

In 12 months, achieve a 40-50% penetration rate equalling $345,000-$385,000 gross annual subscription revenue.

Other MFCS facilities:

Echo — A Lean iOS App for Manufacturing

Network outside Maclean-Fogg Component Solutions:

Sales Strategy

In 12 months achieve an outside network subscription revenue totaling $125,000 - $180,000

Echo — A Lean iOS App for Manufacturing

Echo is a SaaS (Software as a Service) product.

With a free 30-day trial period, low upfront costs, and a minimal IT footprint, Echo is a no-brainer for plant managers.

Echo v. 1.0 Cloud Services Customer Support Unlimited Bandwidth Unlimited Echo Upgrades Free 30-day Trial

$49 /user/month

Minimum of 20 users, billed annually.

Echo — A Lean iOS App for Manufacturing

We seek funding to bring Echo from the prototype stage to a market-ready state.

Prototype

Market Ready

Stable Platform Web Admin Department Specific Events Direct/Group Messaging Photo Attachments New Customer Trial

Echo — A Lean iOS App for Manufacturing

FY - One FY - Two FY - Three

Revenues:

Subscription and Support 518,000 1,082,647 2,223,560

Cost of Revenues

Subscription and Support 75,000 157,000 399,300

Gross Profit 443,000 925,647 1,824,260

Operating Expenses:

Research & Development 111,000 199,000 403,000

Sales & Marketing 123,000 353,000 673,200

General & Administrative 80,000 153,000 299,700

Total Operating Expenses 314,000 705,000 1,375,900

Income from Operations 129,000 220,647 448,360

3-Year Financial Projection

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